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Gain deeper insights into your data and optimize the performance of your marketing efforts with real-time data collection.\n\n\u003Cbr>\n\n## 📝 Configuration Guide\nFollow the steps below to connect Facebook Insights with BigQuery. Once the setup is complete, your ad data will be automatically transferred to your BigQuery project.\n\n> 💡 **Tip:** Make sure you have **admin access** to your Facebook account before starting the configuration.\n\n### 🔧 Module Setup\n\nGo to the **Collect** section in the menu > Click **Create Data Collect**.\n\n\u003Cbr>\u003Cbr>\n\n![](https://a.storyblok.com/f/296300/1920x945/a55ead7ef2/step1.png)\n\n\n\u003Cbr>\u003Cbr>\n\nSelect **Facebook Insights** from the list of available integrations.\n\n\u003Cbr>\u003Cbr>\n\n![](https://a.storyblok.com/f/296300/1920x945/29c026991c/step2.png)\n\n\u003Cbr>\u003Cbr>\n\nEnter the **Collector Name**, e.g., `\"Facebook Collect\"`.\n\n\u003Cbr>\u003Cbr>\n\n![](https://a.storyblok.com/f/296300/1920x945/2df353f885/step3.png)\n\n\n\u003Cbr>\u003Cbr>\n\n### 🔑 Authorization\n\n> 💡 **Tip:** If you have previously authorized the Facebook Insights module and do not require additional permissions, you can skip this step.\n\nClick **Authorize**.\n\n\u003Cbr>\u003Cbr>\n\n   ![](https://a.storyblok.com/f/296300/1918x944/cf5884458e/step4.png)\n\n\u003Cbr>\u003Cbr>\n\nGrant the necessary permissions.\n\n\u003Cbr>\u003Cbr>\n\n![](https://a.storyblok.com/f/296300/1000x699/812d24d31f/step4.png)\n\n![](https://a.storyblok.com/f/296300/1000x699/4b31342581/step5.png)\n\n![](https://a.storyblok.com/f/296300/1000x699/24e655594c/step6.png)\n\n\n\u003Cbr>\u003Cbr>\n\nSelect the appropriate account from the dropdown list.\n\n\u003Cbr>\u003Cbr>\n\n![](https://a.storyblok.com/f/296300/1920x945/bf7cf2480d/step7.png)\n\n\u003Cbr>\n\nSome tables that store the entire data history—such as posts—are refreshed less frequently; you can adjust this setting here.\n\n\u003Cbr>\n\n![](https://a.storyblok.com/f/296300/1920x945/7456d5aab2/step8.png)\n\n\u003Cbr>\u003Cbr>\n\n### ⏳ Historical Data and Scheduling\n\nSelect the **date range** for which you want to fetch historical data.\n\n\u003Cbr>\u003Cbr>\n\n![](https://a.storyblok.com/f/296300/1920x945/832179027b/step9.png)\n\n\u003Cbr>\n\n\nDuring the initial setup, you can retrieve data going back up to **12 months**, with the possibility of importing older data.  \n\n\u003Cbr>\n\nA data synchronization schedule will be created \u003Cu>automatically\u003C/u>. More information on this topic can be found [here](/docs/workflow#auto-workflow).\n\n\u003Cbr/>\n\nClick **Create** to complete the configuration.\n\n\u003Cbr>\n\n✅ **Done!** Your Facebook Insights data will now be synchronized with BigQuery, providing you with detailed insights into the performance of your ad campaigns.\n\n\u003Cbr>\n\n## 📊 Data Schema\n\nExpand the tables below to view the full data schema collected from Facebook Insights.\n\n\u003Cbr>\n\n::expandable-table\n---\ntitle: '🔎 Click to view the data schema for the fb_insights_city table'\n---\n\n| Field Name | Mode | Type |\n| ---------- | ---- | ---- |\n| date | NULLABLE | DATE |\n| id | NULLABLE | STRING |\n| name | NULLABLE | STRING |\n| city | NULLABLE | STRING |\n| page_fans | NULLABLE | INTEGER |\n::\n\n::expandable-table\n---\ntitle: '🔎 Click to view the data schema for the fb_insights_country table'\n---\n\n| Field Name | Mode | Type |\n| ---------- | ---- | ---- |\n| date | NULLABLE | DATE |\n| id | NULLABLE | STRING |\n| name | NULLABLE | STRING |\n| country_code | NULLABLE | STRING |\n| page_fans | NULLABLE | INTEGER |\n::\n\n::expandable-table\n---\ntitle: '🔎 Click to view the data schema for the fb_insights_page table'\n---\n\n| Field Name | Mode | Type |\n| ---------- | ---- | ---- |\n| followers_count | NULLABLE | INTEGER |\n| date | NULLABLE | DATE |\n| id | NULLABLE | STRING |\n| name | NULLABLE | STRING |\n| category | NULLABLE | STRING |\n| page_fans | NULLABLE | INTEGER |\n| page_fan_adds | NULLABLE | INTEGER |\n| page_fan_removes | NULLABLE | INTEGER |\n| page_follows | NULLABLE | INTEGER |\n| page_impressions | NULLABLE | INTEGER |\n| page_impressions_paid | NULLABLE | INTEGER |\n| page_views_total | NULLABLE | INTEGER |\n| page_post_engagements | NULLABLE | INTEGER |\n| page_video_views | NULLABLE | INTEGER |\n| page_video_views_autoplayed | NULLABLE | INTEGER |\n| page_video_views_click_to_play | NULLABLE | INTEGER |\n| page_video_views_organic | NULLABLE | INTEGER |\n| page_video_views_paid | NULLABLE | INTEGER |\n| page_actions_post_reactions_like_total | NULLABLE | INTEGER |\n| page_actions_post_reactions_love_total | NULLABLE | INTEGER |\n| page_actions_post_reactions_wow_total | NULLABLE | INTEGER |\n| page_actions_post_reactions_haha_total | NULLABLE | INTEGER |\n| page_actions_post_reactions_sorry_total | NULLABLE | INTEGER |\n| page_actions_post_reactions_anger_total | NULLABLE | INTEGER |\n::\n\n::expandable-table\n---\ntitle: '🔎 Click to view the data schema for the fb_insights_page_unique table'\n---\n\n| Field Name | Mode | Type |\n| ---------- | ---- | ---- |\n| date | NULLABLE | DATE |\n| id | NULLABLE | STRING |\n| name | NULLABLE | STRING |\n| page_impressions_unique_day | NULLABLE | INTEGER |\n| page_impressions_paid_unique_day | NULLABLE | INTEGER |\n| page_video_views_unique_day | NULLABLE | INTEGER |\n| page_fan_adds_unique_day | NULLABLE | INTEGER |\n| page_fan_removes_unique_day | NULLABLE | INTEGER |\n| page_impressions_unique_week | NULLABLE | INTEGER |\n| page_impressions_paid_unique_week | NULLABLE | INTEGER |\n| page_video_views_unique_week | NULLABLE | INTEGER |\n| page_fan_adds_unique_week | NULLABLE | INTEGER |\n| page_fan_removes_unique_week | NULLABLE | INTEGER |\n| page_impressions_unique_month | NULLABLE | INTEGER |\n| page_impressions_paid_unique_month | NULLABLE | INTEGER |\n| page_video_views_unique_month | NULLABLE | INTEGER |\n| page_fan_adds_unique_month | NULLABLE | INTEGER |\n| page_fan_removes_unique_month | NULLABLE | INTEGER |\n::\n\n::expandable-table\n---\ntitle: '🔎 Click to view the data schema for the fb_insights_posts table'\n---\n\n| Field Name | Mode | Type |\n| ---------- | ---- | ---- |\n| date | NULLABLE | DATE |\n| id | REQUIRED | STRING |\n| created_time | NULLABLE | STRING |\n| message | NULLABLE | STRING |\n| full_picture | NULLABLE | STRING |\n| permalink_url | NULLABLE | STRING |\n| status_type | NULLABLE | STRING |\n| privacy | NULLABLE | RECORD |\n| ├─ privacy.allow | NULLABLE | STRING |\n| ├─ privacy.deny | NULLABLE | STRING |\n| ├─ privacy.description | NULLABLE | STRING |\n| ├─ privacy.friends | NULLABLE | STRING |\n| ├─ privacy.value | NULLABLE | STRING |\n| attachments | NULLABLE | RECORD |\n| ├─ attachments.data | REPEATED | RECORD |\n| │  ├─ attachments.data.title | NULLABLE | STRING |\n| │  ├─ attachments.data.description | NULLABLE | STRING |\n| │  ├─ attachments.data.type | NULLABLE | STRING |\n| │  ├─ attachments.data.target | NULLABLE | RECORD |\n| │  │  ├─ attachments.data.target.id | NULLABLE | STRING |\n| │  │  ├─ attachments.data.target.url | NULLABLE | STRING |\n| │  ├─ attachments.data.url | NULLABLE | STRING |\n| │  ├─ attachments.data.media | NULLABLE | RECORD |\n| │  │  ├─ attachments.data.media.image | NULLABLE | RECORD |\n| │  │  │  ├─ attachments.data.media.image.height | NULLABLE | INTEGER |\n| │  │  │  ├─ attachments.data.media.image.width | NULLABLE | INTEGER |\n| │  │  │  ├─ attachments.data.media.image.src | NULLABLE | STRING |\n| │  │  ├─ attachments.data.media.source | NULLABLE | STRING |\n| │  ├─ attachments.data.media_type | NULLABLE | STRING |\n| post_impressions | NULLABLE | INTEGER |\n| post_impressions_unique | NULLABLE | INTEGER |\n| post_impressions_paid | NULLABLE | INTEGER |\n| post_impressions_paid_unique | NULLABLE | INTEGER |\n| post_impressions_fan | NULLABLE | INTEGER |\n| post_impressions_fan_unique | NULLABLE | INTEGER |\n| post_impressions_organic | NULLABLE | INTEGER |\n| post_impressions_organic_unique | NULLABLE | INTEGER |\n| post_impressions_viral | NULLABLE | INTEGER |\n| post_impressions_viral_unique | NULLABLE | INTEGER |\n| post_impressions_nonviral | NULLABLE | INTEGER |\n| post_impressions_nonviral_unique | NULLABLE | INTEGER |\n| post_clicks | NULLABLE | INTEGER |\n| post_reactions_like_total | NULLABLE | INTEGER |\n| post_reactions_love_total | NULLABLE | INTEGER |\n| post_reactions_wow_total | NULLABLE | INTEGER |\n| post_reactions_haha_total | NULLABLE | INTEGER |\n| post_reactions_sorry_total | NULLABLE | INTEGER |\n| post_reactions_anger_total | NULLABLE | INTEGER |\n| post_video_complete_views_30s_autoplayed | NULLABLE | INTEGER |\n| post_video_complete_views_30s_clicked_to_play | NULLABLE | INTEGER |\n| post_video_complete_views_30s_organic | NULLABLE | INTEGER |\n| post_video_complete_views_30s_paid | NULLABLE | INTEGER |\n| post_video_complete_views_30s_unique | NULLABLE | INTEGER |\n::\n\n::expandable-table\n---\ntitle: '🔎 Click to view the data schema for the fb_insights_video_reels table'\n---\n\n| Field Name | Mode | Type |\n| ---------- | ---- | ---- |\n| date | NULLABLE | STRING |\n| id | NULLABLE | STRING |\n| post_id | NULLABLE | STRING |\n| description | NULLABLE | STRING |\n| content_category | NULLABLE | STRING |\n| permalink_url | NULLABLE | STRING |\n| created_time | NULLABLE | STRING |\n| picture | NULLABLE | STRING |\n| post_video_avg_time_watched | NULLABLE | INTEGER |\n| post_video_view_time | NULLABLE | INTEGER |\n| post_impressions_unique | NULLABLE | INTEGER |\n| blue_reels_play_count | NULLABLE | INTEGER |\n| fb_reels_total_plays | NULLABLE | INTEGER |\n| fb_reels_replay_count | NULLABLE | INTEGER |\n| post_video_followers | NULLABLE | INTEGER |\n| post_video_likes_by_reaction_type | NULLABLE | RECORD |\n| ├─ post_video_likes_by_reaction_type.reaction_like | NULLABLE | INTEGER |\n| ├─ post_video_likes_by_reaction_type.reaction_love | NULLABLE | INTEGER |\n| ├─ post_video_likes_by_reaction_type.reaction_anger | NULLABLE | INTEGER |\n| ├─ post_video_likes_by_reaction_type.reaction_wow | NULLABLE | INTEGER |\n| ├─ post_video_likes_by_reaction_type.reaction_haha | NULLABLE | INTEGER |\n| post_video_social_actions | NULLABLE | RECORD |\n| ├─ post_video_social_actions.comment | NULLABLE | INTEGER |\n| ├─ post_video_social_actions.share | NULLABLE | INTEGER 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