[{"data":1,"prerenderedAt":4502},["ShallowReactive",2],{"{\"version\":\"published\",\"language\":\"en\"}layout":3,"{\"version\":\"published\",\"language\":\"en\"}witcloud/docs/collect/google-ads":207,"ti4tQea9RJ":249},{"data":4,"headers":185},{"story":5,"cv":182,"rels":183,"links":184},{"name":6,"created_at":7,"published_at":8,"updated_at":9,"id":10,"uuid":11,"content":12,"slug":173,"full_slug":173,"sort_by_date":174,"position":175,"tag_list":176,"is_startpage":32,"parent_id":174,"meta_data":174,"group_id":178,"first_published_at":179,"release_id":174,"lang":180,"path":174,"alternates":181,"default_full_slug":174,"translated_slugs":174},"Layout & Menu Settings","2024-07-09T11:23:15.417Z","2026-08-21T07:00:43.091Z","2026-08-21T07:00:43.104Z",520580076,"d0565ccd-50f8-4a35-9583-813fff54f59a",{"_uid":13,"menu":14,"banner":135,"footer":141,"component":171,"promotion":172},"9245e14a-f18f-4a6c-8060-61e8beb3d9f1",[15],{"_uid":16,"logo":17,"component":22,"rightSide":23,"navigation":40},"fd2f2bd7-3ebb-4923-8327-febceaf9131b",{"id":18,"alt":19,"filename":20,"fieldtype":21},16613298,"","https://a.storyblok.com/f/296300/2078x457/3b34c3fe19/witbee-logo-new.png","asset","mega-menu",[24,34],{"_uid":25,"href":26,"size":27,"text":28,"target":29,"rounded":30,"variant":31,"disabled":32,"component":33,"showArrow":32},"839bb546-784b-4ba0-871b-263f3c901b86","/contact-free-consultation","md","Free consultation","_self","none","primary",false,"button-blok",{"_uid":35,"href":36,"size":27,"text":37,"target":29,"rounded":30,"variant":38,"disabled":32,"component":33,"showArrow":39},"32d63a94-8cbd-474c-9ce1-457cfa576ccf","https://cloud.witbee.com","Login","secondary",true,[41,50,90,129],{"_uid":42,"link":43,"name":47,"subItems":48,"component":49},"3f3dab6a-9cd6-4ea1-9fdd-645b62d9cb49",{"id":19,"url":44,"linktype":45,"fieldtype":46,"cached_url":44},"/services","url","multilink","Services",[],"mega-menu-item",{"_uid":51,"link":52,"name":54,"subItems":55,"component":49},"6951d7b0-368d-4db6-85fa-80af9088e8e0",{"id":19,"url":53,"linktype":45,"fieldtype":46,"cached_url":53},"/usługi","WitCloud Platform",[56],{"_uid":57,"links":58,"title":88,"component":89},"9e0dbc8d-3b23-474c-ab56-2eba6486c651",[59,67,74,81],{"_uid":60,"icon":61,"link":62,"component":64,"lowerText":65,"upperText":66},"2144a1bf-1bdf-4a82-9f59-b5e7d7f73f47","InformationCircleIcon",{"id":19,"url":63,"linktype":45,"fieldtype":46,"cached_url":63},"/witcloud","mega-menu-subitem-link","Learn about WitCloud","Platform overview",{"_uid":68,"icon":69,"link":70,"component":64,"lowerText":72,"upperText":73},"a6f22621-aa4f-4b0c-be09-11b4140d7dea","UsersIcon",{"id":19,"url":71,"linktype":45,"fieldtype":46,"cached_url":71},"/witcloud/integrations","GA4, Ad Systems, E-commerce platforms & more","Our Data Integrations",{"_uid":75,"icon":76,"link":77,"component":64,"lowerText":79,"upperText":80},"42267fc4-06a8-465a-a3cf-56a311ff7022","NewspaperIcon",{"id":19,"url":78,"linktype":45,"fieldtype":46,"cached_url":78},"/witcloud/pricing","Flexible subscription","Pricing",{"_uid":82,"icon":83,"link":84,"component":64,"lowerText":86,"upperText":87},"6333bd24-c3b2-46ba-8dc2-93770459a0bc","BriefcaseIcon",{"id":19,"url":85,"linktype":45,"fieldtype":46,"cached_url":85},"/witcloud/docs/","Check how to configure","Documentation","Overview","mega-menu-subitem",{"_uid":91,"link":92,"name":94,"subItems":95,"component":49},"0182c7f6-b9d7-4e01-81bd-97635c68d72f",{"id":19,"url":93,"linktype":45,"fieldtype":46,"cached_url":93},"/content","Knowledge Hub",[96],{"_uid":97,"links":98,"title":94,"component":89},"0f09839c-f7ce-48b8-8dc4-9269791644c0",[99,104,110,117,123],{"_uid":100,"icon":76,"link":101,"component":64,"lowerText":102,"upperText":103},"dd3ac1b6-d987-496d-bb75-e0db7459a79f",{"id":19,"url":93,"linktype":45,"fieldtype":46,"cached_url":93},"All our guides, case studies and webinars","All resources",{"_uid":105,"icon":61,"link":106,"component":64,"lowerText":108,"upperText":109},"5a1e2f7a-1111-4a00-9101-aa0000000101",{"id":19,"url":107,"linktype":45,"fieldtype":46,"cached_url":107},"/content/framework","Our analytics framework, explained step by step","Framework",{"_uid":111,"icon":112,"link":113,"component":64,"lowerText":115,"upperText":116},"5a1e2f7a-2222-4a00-9102-aa0000000102","VideoCameraIcon",{"id":19,"url":114,"linktype":45,"fieldtype":46,"cached_url":114},"/content/webinars","Recordings of our expert-led sessions","Webinars",{"_uid":118,"icon":83,"link":119,"component":64,"lowerText":121,"upperText":122},"5a1e2f7a-3333-4a00-9103-aa0000000103",{"id":19,"url":120,"linktype":45,"fieldtype":46,"cached_url":120},"/content/case-studies","Real results from our clients","Case studies",{"_uid":124,"icon":76,"link":125,"component":64,"lowerText":127,"upperText":128},"5a1e2f7a-4444-4a00-9104-aa0000000104",{"id":19,"url":126,"linktype":45,"fieldtype":46,"cached_url":126},"/content/knowledge","Guides on GA4, BigQuery and more","Knowledge base",{"_uid":130,"link":131,"name":133,"subItems":134,"component":49},"eaef6de5-12a1-40f0-8bcf-3e00472ef87e",{"id":19,"url":132,"linktype":45,"fieldtype":46,"cached_url":132},"/contact","Contact",[],[136],{"_uid":137,"link":138,"boldText":19,"component":140,"normalText":19},"d23b7c9c-c50d-4704-a330-c5d89f673a95",{"id":19,"url":19,"linktype":139,"fieldtype":46,"cached_url":19},"story","banner-blok",[142],{"_uid":143,"logo":144,"columns":145,"socials":167,"footnote":168,"component":169,"newsletter":170},"6bbe2605-0003-4e0f-9c83-f57387d6b9dc",{"id":18,"alt":19,"filename":20,"fieldtype":21},[146],{"_uid":147,"links":148,"title":165,"component":166},"bb943e00-cbd9-44d3-9ca8-e287f92f9a4c",[149,155,160],{"_uid":150,"link":151,"name":153,"component":154},"fa11f2ce-87a4-40b7-8c26-2248948ecdab",{"id":19,"url":152,"linktype":45,"fieldtype":46,"cached_url":152},"/legal/privacy-policy","Privacy policy","website-footer-link",{"_uid":156,"link":157,"name":159,"component":154},"29ce4cf1-4ae3-4c03-a924-1b7283a52cea",{"id":19,"url":158,"linktype":45,"fieldtype":46,"cached_url":158},"/legal/witcloud-terms-of-use","WitCloud - terms of use",{"_uid":161,"link":162,"name":164,"component":154},"7b2b71ce-9047-493a-ae9a-24f33d13b228",{"id":19,"url":163,"linktype":45,"fieldtype":46,"cached_url":163},"/legal/witcloud-privacy-policy","WitCloud - privacy policy","Legal","website-footer-column",[]," ©2025 Witbee sp. z o. o. All rights reserved.","website-footer",[],"layout-blok",[],"layout",null,30,[177],"Global","961eba08-4135-4b80-aba4-032c02789c49","2024-07-12T13:10:50.158Z","default",[],1787317286,[],[],{"age":186,"cache-control":187,"connection":188,"content-encoding":189,"content-type":190,"date":191,"etag":192,"referrer-policy":193,"sb-be-version":194,"server":195,"transfer-encoding":196,"vary":197,"via":198,"x-amz-cf-id":199,"x-amz-cf-pop":200,"x-cache":201,"x-content-type-options":202,"x-frame-options":203,"x-permitted-cross-domain-policies":30,"x-request-id":204,"x-runtime":205,"x-xss-protection":206},"674","max-age=0, public, s-maxage=604800, stale-if-error=3600","keep-alive","gzip","application/json; charset=utf-8","Fri, 21 Aug 2026 13:20:16 GMT","W/\"51b8f81b929808e39c308ef90f168d6b\"","strict-origin-when-cross-origin","5.946.1","nginx/1.29.1","chunked","Origin,Accept-Encoding","1.1 7c75ee162d05e000e28d3eb8e750533e.cloudfront.net (CloudFront)","qVcugtz4k1Sio5RmBkTjaOUpGoozOPTKQgNXxtc8ieDX2f8mDoLECg==","WAW51-P2","Hit from cloudfront","nosniff","SAMEORIGIN","6d4eb495-190d-4e8b-871a-b4b70ab34dff","0.033768","0",{"data":208,"headers":241},{"story":209,"cv":182,"rels":239,"links":240},{"name":210,"created_at":211,"published_at":212,"updated_at":213,"id":214,"uuid":215,"content":216,"slug":231,"full_slug":232,"sort_by_date":174,"position":233,"tag_list":234,"is_startpage":32,"parent_id":235,"meta_data":174,"group_id":236,"first_published_at":237,"release_id":174,"lang":180,"path":174,"alternates":238,"default_full_slug":174,"translated_slugs":174},"Google Ads","2026-08-21T06:35:43.352Z","2026-08-21T07:00:41.604Z","2026-08-21T07:00:42.894Z",211372210919913,"6efb6d4a-b3ad-4faf-9560-48f8323ced08",{"_uid":217,"body":218,"component":223,"meta_tags":224,"meta_title":230},"2fe3e62f-6135-44ed-9612-ae156020f2d3",[219],{"_uid":220,"content":221,"component":222},"b7a23809-91d0-43e8-a891-852b187996ac","# Integration of Google Ads with BigQuery  \n\u003Chr/> \u003Cbr/>\n\n## 📢 Introduction  \n\nThis module connects directly to the **Google Ads API**, continuously pulling campaign‑level, click‑level and shopping‑level metrics into **Google Cloud BigQuery**. Centralising your data in BigQuery lets you join it with web analytics, CRM or finance data and build truly end‑to‑end performance reporting.\n\n\u003Cbr>\n\n## 📝 Configuration Guide  \nFollow the steps below to connect Google Ads with BigQuery. Once the setup is finished, your ad data will start flowing into your BigQuery project automatically.\n\n> 💡 **Tip:** Make sure the Google account you authorise has **admin access** (or at least “standard” with API access enabled) in the Google Ads account you want to export.\n\n### 🔧 Module Setup  \n\nIn the WitCloud sidebar, open **Collect** → click **Create data collect**.\n\n   \u003Cbr>\u003Cbr>\n\n   ![](https://a.storyblok.com/f/296300/1918x944/fb21d32494/step1.png)\n\n\n   \u003Cbr>\u003Cbr>\n\nFrom the list of integrations choose **Google Ads**.\n\n   \u003Cbr>\u003Cbr>\n\n   ![](https://a.storyblok.com/f/296300/1920x945/f302ae69a2/step2.png)\n\n\n   \u003Cbr>\u003Cbr>\n\nGive the collect a descriptive name, e.g. `\"Google Ads Collect\"`.\n\n   \u003Cbr>\u003Cbr>\n\n  ![](https://a.storyblok.com/f/296300/1920x945/b81f960d16/step3.png)\n\n\n   \u003Cbr>\u003Cbr>\n\n### 🔑 Authorization  \n\n> 💡 **Tip:** If you have already created a Google Ads token and it still has the correct scopes, simply pick it from the drop‑down and skip this step.\n\nClick **Authorize**.\n\n   \u003Cbr>\u003Cbr>\n\n   ![](https://a.storyblok.com/f/296300/1920x945/3f3faad2e7/step4.png)\n\n\n   \u003Cbr>\u003Cbr>\n\nIn the Google consent window:  \n   - Select the Google account you want to use.  \n   - Click **Continue**.  \n   - Grant the permission *“See, edit, create and delete your Google Ads accounts and data.”*  \n   - Click **Allow**.\n\n   \u003Cbr>\u003Cbr>\n\n   ![](https://a.storyblok.com/f/296300/1000x699/cbf5526d3f/step5.png)\n\n   ![](https://a.storyblok.com/f/296300/1000x699/aaff78e01c/step6.png)\n\n   ![](https://a.storyblok.com/f/296300/1000x699/19fa8d71f7/step7.png)\n\n\n   \u003Cbr>\u003Cbr>\n\nBack in WitCloud, choose the Google Ads **account (CID)** you wish to export.\n\n   \u003Cbr>\u003Cbr>\n\n![](https://a.storyblok.com/f/296300/1920x945/489489c5fa/step8.png)\n\n\n\n   \u003Cbr>\n\n### ⏳ Historical Data & Scheduling  \n\nSelect the **date range** for which you want to fetch historical data.\n\n\u003Cbr>\u003Cbr>\n\n![](https://a.storyblok.com/f/296300/1920x945/a1f73539be/step9.png)\n\n\u003Cbr>\n\nDuring the initial setup, you can retrieve data going back up to **12 months**, with the possibility of importing older data.  \n\n\u003Cbr>\n\nA data synchronization schedule will be created \u003Cu>automatically\u003C/u>. More information on this topic can be found [here](/docs/workflow#auto-workflow).\n\n\u003Cbr/>\n\nClick **Create** to complete the configuration.\n\n\u003Cbr>\n\n✅ **Done!** Your Google Ads data will now be mirrored to BigQuery, keeping campaign performance, shopping feeds and label data up‑to‑date without manual exports.\n\n\u003Cbr>\n\n## 📊 Data Schema  \n\nExpand the tables below to view (or later fill in) the full data schema collected from Google Ads.\n\n\u003Cbr>\n\n::expandable-table\n---\ntitle: '🔎 Click to view the data schema for the gads_campaign_conversion_stats table'\n---\n\n| Field Name | Mode | Type | Description |\n| ---------- | ---- | ---- | ----------- |\n| ExternalCustomerId | NULLABLE | STRING | The Customer ID. |\n| AccountDescriptiveName | NULLABLE | STRING | The Customer Name. |\n| CampaignId | NULLABLE | STRING | The ID of the Campaign. |\n| CampaignName | NULLABLE | STRING | The name of the Campaign. |\n| ConversionAction | NULLABLE | STRING | Resource name of the conversion action. |\n| ConversionActionCategory | NULLABLE | STRING | Conversion action category. |\n| ConversionActionName | NULLABLE | STRING | Conversion action name. |\n| AdNetworkType1 | NULLABLE | STRING | First level network type. |\n| AdNetworkType2 | NULLABLE | STRING | Second level network type (includes search partners). |\n| ConversionValue | NULLABLE | FLOAT | The sum of conversion values for all conversions. Only `\u003C` and `>` operators are allowed in queries. |\n| Conversions | NULLABLE | FLOAT | Number of conversions opted into optimization. Only `\u003C` and `>` operators are allowed in queries. |\n| AllConversions | NULLABLE | FLOAT | Best estimate of total Google Ads conversions including cross-device and calls. Only `\u003C` and `>` operators allowed. |\n| AllConversionsValue | NULLABLE | FLOAT | The value of all conversions. |\n| Date | NULLABLE | DATE | The date formatted as yyyy-MM-dd. |\n| DayOfWeek | NULLABLE | STRING | The name of the day of the week, e.g., \"Monday\". |\n| Device | NULLABLE | STRING | Device type where the impression was shown. |\n| Month | NULLABLE | DATE | First day of the month, formatted as yyyy-MM-dd. |\n| MonthOfYear | NULLABLE | STRING | Name of the month, e.g., \"December\". |\n| Quarter | NULLABLE | DATE | First day of the quarter (calendar year), e.g., 2024-04-01. |\n| Week | NULLABLE | DATE | Date of the Monday of the week, formatted as yyyy-MM-dd. |\n| Year | NULLABLE | INTEGER | The year, formatted as yyyy. |\n| CampaignStatus | NULLABLE | STRING | The status of the Campaign. |\n| Currency | NULLABLE | STRING | Account currency. |\n::\n\n::expandable-table\n---\ntitle: '🔎 Click to view the data schema for the gads_campaign_stats table'\n---\n\n| Field Name | Mode | Type | Description |\n|------------|------|------|-------------|\n| ExternalCustomerId | NULLABLE | STRING | The Customer ID. |\n| AccountDescriptiveName | NULLABLE | STRING | The Customer Name. |\n| BaseCampaignId | NULLABLE | STRING | ID of base campaign (for trial campaigns); otherwise equal to CampaignId. |\n| CampaignGroupId | NULLABLE | STRING | The ID of campaign group. |\n| CampaignId | NULLABLE | STRING | The ID of the Campaign. |\n| CampaignName | NULLABLE | STRING | The name of the Campaign. |\n| ActiveViewCpm | NULLABLE | FLOAT | Avg. cost of viewable impressions. |\n| ActiveViewCtr | NULLABLE | FLOAT | Click rate after ad becomes viewable. |\n| ActiveViewImpressions | NULLABLE | INTEGER | Times ad became viewable. |\n| ActiveViewMeasurability | NULLABLE | FLOAT | Ratio of measurable impressions. |\n| ActiveViewMeasurableCost | NULLABLE | FLOAT | Cost of measurable impressions. |\n| ActiveViewMeasurableImpressions | NULLABLE | INTEGER | Times ad appeared in measurable positions. |\n| ActiveViewViewability | NULLABLE | FLOAT | Percentage of measurable impressions that were viewable. |\n| AdNetworkType1 | NULLABLE | STRING | First level network type. |\n| AdNetworkType2 | NULLABLE | STRING | Second level network type (incl. search partners). |\n| AverageCost | NULLABLE | FLOAT | Avg. amount paid per interaction. |\n| AverageCpc | NULLABLE | FLOAT | Total cost ÷ total clicks. |\n| AverageCpm | NULLABLE | FLOAT | Avg. cost per 1000 impressions. |\n| AveragePosition | NULLABLE | STRING | Ad's relative position. |\n| ClickType | NULLABLE | STRING | Type of click; may cause metric double-counting. |\n| Clicks | NULLABLE | INTEGER | Number of clicks. |\n| ConversionRate | NULLABLE | FLOAT | Conversions ÷ total clicks. |\n| ConversionValue | NULLABLE | FLOAT | Sum of conversion values. |\n| Conversions | NULLABLE | FLOAT | Number of tracked conversions. |\n| AllConversions | NULLABLE | FLOAT | Estimated total conversions incl. cross-device. |\n| Cost | NULLABLE | FLOAT | Sum of CPC and CPM costs. |\n| CostPerConversion | NULLABLE | FLOAT | Cost ÷ number of conversions. |\n| Ctr | NULLABLE | FLOAT | Clicks ÷ Impressions. |\n| Date | NULLABLE | DATE | Date in yyyy-MM-dd format. |\n| DayOfWeek | NULLABLE | STRING | Name of the weekday. |\n| Device | NULLABLE | STRING | Device type (e.g. desktop, CONNECTED_TV). |\n| Impressions | NULLABLE | INTEGER | Times the ad appeared. |\n| InteractionRate | NULLABLE | FLOAT | Interactions ÷ Impressions. |\n| InteractionTypes | NULLABLE | STRING | Types of user interactions. |\n| Interactions | NULLABLE | INTEGER | Number of interactions (e.g. clicks, views). |\n| Month | NULLABLE | DATE | First day of the month. |\n| MonthOfYear | NULLABLE | STRING | Name of the month. |\n| Quarter | NULLABLE | DATE | First day of the quarter. |\n| Slot | NULLABLE | STRING | Position of the ad. |\n| ValuePerConversion | NULLABLE | FLOAT | Value ÷ number of conversions. |\n| Week | NULLABLE | DATE | Monday of the week. |\n| Year | NULLABLE | INTEGER | Year in yyyy format. |\n| CampaignStatus | NULLABLE | STRING | Status of the campaign. |\n| Currency | NULLABLE | STRING | Account currency. |\n::\n\n::expandable-table\n---\ntitle: '🔎 Click to view the data schema for the gads_click_stats table'\n---\n\n| Field Name | Mode | Type | Description |\n|------------|------|------|-------------|\n| ExternalCustomerId | NULLABLE | STRING | The Customer ID. |\n| AccountDescriptiveName | NULLABLE | STRING | The Customer Name. |\n| CampaignId | NULLABLE | STRING | The ID of the Campaign. |\n| CampaignName | NULLABLE | STRING | The name of the Campaign. |\n| AdGroupId | NULLABLE | STRING | The ID of the AdGroup. |\n| AdGroupName | NULLABLE | STRING | The name of the AdGroup. |\n| CreativeId | NULLABLE | STRING | ID of the main object of this row. |\n| CriteriaId | NULLABLE | STRING | The Criterion ID. |\n| GclId | NULLABLE | STRING | The Google Click ID. |\n| UserListId | NULLABLE | STRING | The ID of the UserList (audience). |\n| AdNetworkType1 | NULLABLE | STRING | First level network type. |\n| AdNetworkType2 | NULLABLE | STRING | Second level network type (includes search partners). |\n| Clicks | NULLABLE | INTEGER | The number of clicks. |\n| CriteriaParameters | NULLABLE | STRING | Descriptive string for the Criterion (see Criteria prefixes in reporting guide). |\n| KeywordMatchType | NULLABLE | STRING | The match type for the Keyword. |\n| Page | NULLABLE | INTEGER | Page number in search results where the ad was shown. |\n| Slot | NULLABLE | STRING | The position of the Ad. |\n| Device | NULLABLE | STRING | Device type where the impression was shown. |\n| Currency | NULLABLE | STRING | Account currency. |\n::\n\n::expandable-table\n---\ntitle: '🔎 Click to view the data schema for the gads_criteria_basic_stats table'\n---\n\n| Field Name | Mode | Type | Description |\n|------------|------|------|-------------|\n| ExternalCustomerId | NULLABLE | STRING | The Customer ID. |\n| AccountDescriptiveName | NULLABLE | STRING | The Customer Name. |\n| CampaignId | NULLABLE | STRING | The ID of the Campaign. |\n| CampaignName | NULLABLE | STRING | The name of the Campaign. |\n| AdGroupId | NULLABLE | STRING | The ID of the AdGroup. |\n| AdGroupName | NULLABLE | STRING | The name of the AdGroup. |\n| Id | NULLABLE | STRING | ID of the main object of this row. |\n| Criteria | NULLABLE | STRING | Descriptive string for the Criterion (see Criteria prefixes in reporting guide). |\n| ActiveViewImpressions | NULLABLE | INTEGER | How often your ad has become viewable on a Display Network site. |\n| ActiveViewMeasurability | NULLABLE | FLOAT | Ratio of measurable impressions. |\n| ActiveViewMeasurableCost | NULLABLE | FLOAT | Cost of measurable impressions. |\n| ActiveViewMeasurableImpressions | NULLABLE | INTEGER | Times ad appeared in measurable placements. |\n| ActiveViewViewability | NULLABLE | FLOAT | % of measurable impressions that were viewable. |\n| AdNetworkType1 | NULLABLE | STRING | First level network type. |\n| AdNetworkType2 | NULLABLE | STRING | Second level network type (incl. search partners). |\n| AveragePosition | NULLABLE | STRING | Ad's position relative to competitors. |\n| Clicks | NULLABLE | INTEGER | Number of clicks. |\n| ConversionValue | NULLABLE | FLOAT | Total conversion value. |\n| Conversions | NULLABLE | FLOAT | Number of optimized conversions. |\n| Cost | NULLABLE | FLOAT | Total CPC + CPM cost. |\n| CrossDeviceConversions | NULLABLE | STRING | *No description provided.* |\n| Date | NULLABLE | DATE | Date in yyyy-MM-dd format. |\n| Device | NULLABLE | STRING | Device where the impression was shown. |\n| Impressions | NULLABLE | INTEGER | Number of times ad appeared. |\n| InteractionTypes | NULLABLE | STRING | Types of recorded interactions. |\n| Interactions | NULLABLE | INTEGER | Count of main user interactions (e.g. clicks, views). |\n| ViewThroughConversions | NULLABLE | INTEGER | View-through conversions: ad seen but not clicked. |\n| Currency | NULLABLE | STRING | Account currency. |\n::\n\n::expandable-table\n---\ntitle: '🔎 Click to view the data schema for the gads_labels table'\n---\n\n| Field Name | Mode | Type | Description |\n|------------|------|------|-------------|\n| Id | NULLABLE | STRING | Label ID. |\n| Name | NULLABLE | STRING | Label name. |\n| CustomerId | NULLABLE | STRING | The Customer ID. |\n| CampaignId | NULLABLE | STRING | The ID of the Campaign. |\n| CampaignName | NULLABLE | STRING | The name of the Campaign. |\n::\n\n::expandable-table\n---\ntitle: '🔎 Click to view the data schema for the gads_shopping_stats table'\n---\n\n| Field Name | Mode | Type | Description |\n|------------|------|------|-------------|\n| ExternalCustomerId | NULLABLE | STRING | The Customer ID. |\n| AccountDescriptiveName | NULLABLE | STRING | The Customer Name. |\n| CampaignId | NULLABLE | STRING | The ID of the Campaign. |\n| CampaignName | NULLABLE | STRING | The name of the Campaign. |\n| AdGroupId | NULLABLE | STRING | The ID of the AdGroup. |\n| AdGroupName | NULLABLE | STRING | The name of the AdGroup. |\n| AdNetworkType | NULLABLE | STRING | First level network type. |\n| ClickType | NULLABLE | STRING | Indicates the click type for metrics; totals may be double-counted. |\n| ConversionAction | NULLABLE | STRING | Resource name of the conversion action. |\n| ConversionActionCategory | NULLABLE | STRING | Conversion action category. |\n| ConversionActionName | NULLABLE | STRING | Conversion action name. |\n| Date | NULLABLE | DATE | Date in yyyy-MM-dd format. |\n| DayOfWeek | NULLABLE | STRING | Day of the week, e.g., MONDAY. |\n| Device | NULLABLE | STRING | Device to which metrics apply. |\n| ExternalConversionSource | NULLABLE | STRING | External conversion source. |\n| Month | NULLABLE | STRING | Month start date in yyyy-MM-dd format. |\n| ProductAggregatorId | NULLABLE | STRING | Aggregator ID of the product. |\n| ProductBiddingCategoryLevel1–5 | NULLABLE | STRING | Bidding category levels 1–5 of the product. |\n| ProductBrand | NULLABLE | STRING | Brand of the product. |\n| ProductChannel | NULLABLE | STRING | Channel of the product. |\n| ProductChannelExclusivity | NULLABLE | STRING | Channel exclusivity of the product. |\n| ProductCondition | NULLABLE | STRING | Condition of the product. |\n| ProductCountry | NULLABLE | STRING | Country of sale. |\n| ProductCustomAttribute0–4 | NULLABLE | STRING | Custom attributes 0–4 of the product. |\n| ProductItemId | NULLABLE | STRING | Item ID of the product. |\n| ProductLanguage | NULLABLE | STRING | Language of the product. |\n| ProductMerchantId | NULLABLE | STRING | Merchant ID of the product. |\n| ProductStoreId | NULLABLE | STRING | Store ID of the product. |\n| ProductTitle | NULLABLE | STRING | Title of the product. |\n| ProductTypeL1–L5 | NULLABLE | STRING | Product type levels 1–5. |\n| Quarter | NULLABLE | DATE | Start of quarter (yyyy-MM-dd). |\n| Week | NULLABLE | DATE | Week start (Monday, yyyy-MM-dd). |\n| Year | NULLABLE | STRING | Year (yyyy). |\n| AllConversions | NULLABLE | FLOAT | Total conversions including those not used in optimization. |\n| AllConversionsFromInteractionsRate | NULLABLE | FLOAT | All conversions from interactions / total interactions. |\n| AllConversionsValue | NULLABLE | FLOAT | Value of all conversions. |\n| AverageCpc | NULLABLE | FLOAT | Avg. CPC (total cost / total clicks). |\n| Clicks | NULLABLE | INTEGER | Number of clicks. |\n| Conversions | NULLABLE | FLOAT | Optimized conversions only. |\n| ConversionsFromInteractionsRate | NULLABLE | FLOAT | Optimized conversions / ad interactions. |\n| ConversionsValue | NULLABLE | FLOAT | Value of optimized conversions. |\n| CostMicros | NULLABLE | INTEGER | Total cost in micros. |\n| CostPerAllConversions | NULLABLE | FLOAT | Cost / all conversions. |\n| CostPerConversion | NULLABLE | FLOAT | Cost / optimized conversions. |\n| CrossDeviceConversions | NULLABLE | FLOAT | Conversions across devices. |\n| Ctr | NULLABLE | FLOAT | Click-through rate: Clicks / Impressions. |\n| Impressions | NULLABLE | INTEGER | Number of ad impressions. |\n| SearchAbsoluteTopImpressionShare | NULLABLE | FLOAT | % of impressions in the top Shopping position. |\n| SearchClickShare | NULLABLE | FLOAT | Received clicks / eligible clicks. |\n| SearchImpressionShare | NULLABLE | FLOAT | Received impressions / eligible impressions. |\n| ValuePerAllConversions | NULLABLE | FLOAT | Value of all conversions / number of all conversions. |\n| ValuePerConversion | NULLABLE | FLOAT | Value of optimized conversions / number of optimized conversions. |\n| Currency | NULLABLE | STRING | Currency. |\n::\n\n\u003Cbr>\n","markdown-blok","docs-page",[225],{"_uid":226,"name":227,"content":228,"component":229},"0e8785b5-28f7-46f0-b9bc-0b522acadf08","description","Learn how to connect Google Ads to Google BigQuery using WitCloud. Automatically fetch campaign, click, cost, and conversion data, analyze it in real-time, and optimize your marketing efforts.","meta-tag","Google Ads Integration with BigQuery – Automated Ad Data Synchronization","google-ads","witcloud/docs/collect/google-ads",-30,[],211372208359902,"882f7887-7d1e-4cd1-b629-5617956e3135","2025-05-14T08:57:33.998Z",[],[],[],{"age":242,"cache-control":187,"connection":188,"content-encoding":189,"content-type":190,"date":243,"etag":244,"referrer-policy":193,"sb-be-version":194,"server":195,"transfer-encoding":196,"vary":197,"via":245,"x-amz-cf-id":246,"x-amz-cf-pop":200,"x-cache":201,"x-content-type-options":202,"x-frame-options":203,"x-permitted-cross-domain-policies":30,"x-request-id":247,"x-runtime":248,"x-xss-protection":206},"668","Fri, 21 Aug 2026 13:20:23 GMT","W/\"770a2b1ccf32cac5ec9bcc3e0ebcfc8e\"","1.1 ae9b73a6155d73586ac1f5db7a197c2a.cloudfront.net (CloudFront)","kusu3zrNrXTeZLKOUTGxFy_Lqxgn7FJb0i6K05UaP4ZN4c5mw_1SJA==","b1be8bce-5e62-477a-9ebf-8de2b1f2b79e","0.024862",{"data":250,"body":252,"excerpt":-1,"toc":4491},{"title":251,"description":19},"Integration of Google Ads with BigQuery",{"type":253,"children":254},"root",[255,263,267,271,278,299,302,308,313,336,343,362,371,379,388,399,408,415,424,437,446,453,462,468,481,492,501,508,517,522,563,572,579,586,593,602,614,623,630,633,639,651,660,667,670,682,685,706,709,720,723,735,738,744,749,752,1324,2255,2668,3252,3383,4488],{"type":256,"tag":257,"props":258,"children":260},"element","h1",{"id":259},"integration-of-googleads-with-bigquery",[261],{"type":262,"value":251},"text",{"type":256,"tag":264,"props":265,"children":266},"hr",{},[],{"type":256,"tag":268,"props":269,"children":270},"br",{},[],{"type":256,"tag":272,"props":273,"children":275},"h2",{"id":274},"introduction",[276],{"type":262,"value":277},"📢 Introduction",{"type":256,"tag":279,"props":280,"children":281},"p",{},[282,284,290,292,297],{"type":262,"value":283},"This module connects directly to the ",{"type":256,"tag":285,"props":286,"children":287},"strong",{},[288],{"type":262,"value":289},"Google Ads API",{"type":262,"value":291},", continuously pulling campaign‑level, click‑level and shopping‑level metrics into ",{"type":256,"tag":285,"props":293,"children":294},{},[295],{"type":262,"value":296},"Google Cloud BigQuery",{"type":262,"value":298},". Centralising your data in BigQuery lets you join it with web analytics, CRM or finance data and build truly end‑to‑end performance reporting.",{"type":256,"tag":268,"props":300,"children":301},{},[],{"type":256,"tag":272,"props":303,"children":305},{"id":304},"configuration-guide",[306],{"type":262,"value":307},"📝 Configuration Guide",{"type":256,"tag":279,"props":309,"children":310},{},[311],{"type":262,"value":312},"Follow the steps below to connect Google Ads with BigQuery. Once the setup is finished, your ad data will start flowing into your BigQuery project automatically.",{"type":256,"tag":314,"props":315,"children":316},"blockquote",{},[317],{"type":256,"tag":279,"props":318,"children":319},{},[320,322,327,329,334],{"type":262,"value":321},"💡 ",{"type":256,"tag":285,"props":323,"children":324},{},[325],{"type":262,"value":326},"Tip:",{"type":262,"value":328}," Make sure the Google account you authorise has ",{"type":256,"tag":285,"props":330,"children":331},{},[332],{"type":262,"value":333},"admin access",{"type":262,"value":335}," (or at least “standard” with API access enabled) in the Google Ads account you want to export.",{"type":256,"tag":337,"props":338,"children":340},"h3",{"id":339},"module-setup",[341],{"type":262,"value":342},"🔧 Module Setup",{"type":256,"tag":279,"props":344,"children":345},{},[346,348,353,355,360],{"type":262,"value":347},"In the WitCloud sidebar, open ",{"type":256,"tag":285,"props":349,"children":350},{},[351],{"type":262,"value":352},"Collect",{"type":262,"value":354}," → click ",{"type":256,"tag":285,"props":356,"children":357},{},[358],{"type":262,"value":359},"Create data collect",{"type":262,"value":361},".",{"type":256,"tag":279,"props":363,"children":364},{},[365,368],{"type":256,"tag":268,"props":366,"children":367},{},[],{"type":256,"tag":268,"props":369,"children":370},{},[],{"type":256,"tag":279,"props":372,"children":373},{},[374],{"type":256,"tag":375,"props":376,"children":378},"img",{"alt":19,"src":377},"https://a.storyblok.com/f/296300/1918x944/fb21d32494/step1.png",[],{"type":256,"tag":279,"props":380,"children":381},{},[382,385],{"type":256,"tag":268,"props":383,"children":384},{},[],{"type":256,"tag":268,"props":386,"children":387},{},[],{"type":256,"tag":279,"props":389,"children":390},{},[391,393,398],{"type":262,"value":392},"From the list of integrations choose ",{"type":256,"tag":285,"props":394,"children":395},{},[396],{"type":262,"value":397},"Google Ads",{"type":262,"value":361},{"type":256,"tag":279,"props":400,"children":401},{},[402,405],{"type":256,"tag":268,"props":403,"children":404},{},[],{"type":256,"tag":268,"props":406,"children":407},{},[],{"type":256,"tag":279,"props":409,"children":410},{},[411],{"type":256,"tag":375,"props":412,"children":414},{"alt":19,"src":413},"https://a.storyblok.com/f/296300/1920x945/f302ae69a2/step2.png",[],{"type":256,"tag":279,"props":416,"children":417},{},[418,421],{"type":256,"tag":268,"props":419,"children":420},{},[],{"type":256,"tag":268,"props":422,"children":423},{},[],{"type":256,"tag":279,"props":425,"children":426},{},[427,429,436],{"type":262,"value":428},"Give the collect a descriptive name, e.g. ",{"type":256,"tag":430,"props":431,"children":433},"code",{"className":432},[],[434],{"type":262,"value":435},"\"Google Ads Collect\"",{"type":262,"value":361},{"type":256,"tag":279,"props":438,"children":439},{},[440,443],{"type":256,"tag":268,"props":441,"children":442},{},[],{"type":256,"tag":268,"props":444,"children":445},{},[],{"type":256,"tag":279,"props":447,"children":448},{},[449],{"type":256,"tag":375,"props":450,"children":452},{"alt":19,"src":451},"https://a.storyblok.com/f/296300/1920x945/b81f960d16/step3.png",[],{"type":256,"tag":279,"props":454,"children":455},{},[456,459],{"type":256,"tag":268,"props":457,"children":458},{},[],{"type":256,"tag":268,"props":460,"children":461},{},[],{"type":256,"tag":337,"props":463,"children":465},{"id":464},"authorization",[466],{"type":262,"value":467},"🔑 Authorization",{"type":256,"tag":314,"props":469,"children":470},{},[471],{"type":256,"tag":279,"props":472,"children":473},{},[474,475,479],{"type":262,"value":321},{"type":256,"tag":285,"props":476,"children":477},{},[478],{"type":262,"value":326},{"type":262,"value":480}," If you have already created a Google Ads token and it still has the correct scopes, simply pick it from the drop‑down and skip this step.",{"type":256,"tag":279,"props":482,"children":483},{},[484,486,491],{"type":262,"value":485},"Click ",{"type":256,"tag":285,"props":487,"children":488},{},[489],{"type":262,"value":490},"Authorize",{"type":262,"value":361},{"type":256,"tag":279,"props":493,"children":494},{},[495,498],{"type":256,"tag":268,"props":496,"children":497},{},[],{"type":256,"tag":268,"props":499,"children":500},{},[],{"type":256,"tag":279,"props":502,"children":503},{},[504],{"type":256,"tag":375,"props":505,"children":507},{"alt":19,"src":506},"https://a.storyblok.com/f/296300/1920x945/3f3faad2e7/step4.png",[],{"type":256,"tag":279,"props":509,"children":510},{},[511,514],{"type":256,"tag":268,"props":512,"children":513},{},[],{"type":256,"tag":268,"props":515,"children":516},{},[],{"type":256,"tag":279,"props":518,"children":519},{},[520],{"type":262,"value":521},"In the Google consent window:",{"type":256,"tag":523,"props":524,"children":525},"ul",{},[526,532,542,553],{"type":256,"tag":527,"props":528,"children":529},"li",{},[530],{"type":262,"value":531},"Select the Google account you want to use.",{"type":256,"tag":527,"props":533,"children":534},{},[535,536,541],{"type":262,"value":485},{"type":256,"tag":285,"props":537,"children":538},{},[539],{"type":262,"value":540},"Continue",{"type":262,"value":361},{"type":256,"tag":527,"props":543,"children":544},{},[545,547],{"type":262,"value":546},"Grant the permission ",{"type":256,"tag":548,"props":549,"children":550},"em",{},[551],{"type":262,"value":552},"“See, edit, create and delete your Google Ads accounts and data.”",{"type":256,"tag":527,"props":554,"children":555},{},[556,557,562],{"type":262,"value":485},{"type":256,"tag":285,"props":558,"children":559},{},[560],{"type":262,"value":561},"Allow",{"type":262,"value":361},{"type":256,"tag":279,"props":564,"children":565},{},[566,569],{"type":256,"tag":268,"props":567,"children":568},{},[],{"type":256,"tag":268,"props":570,"children":571},{},[],{"type":256,"tag":279,"props":573,"children":574},{},[575],{"type":256,"tag":375,"props":576,"children":578},{"alt":19,"src":577},"https://a.storyblok.com/f/296300/1000x699/cbf5526d3f/step5.png",[],{"type":256,"tag":279,"props":580,"children":581},{},[582],{"type":256,"tag":375,"props":583,"children":585},{"alt":19,"src":584},"https://a.storyblok.com/f/296300/1000x699/aaff78e01c/step6.png",[],{"type":256,"tag":279,"props":587,"children":588},{},[589],{"type":256,"tag":375,"props":590,"children":592},{"alt":19,"src":591},"https://a.storyblok.com/f/296300/1000x699/19fa8d71f7/step7.png",[],{"type":256,"tag":279,"props":594,"children":595},{},[596,599],{"type":256,"tag":268,"props":597,"children":598},{},[],{"type":256,"tag":268,"props":600,"children":601},{},[],{"type":256,"tag":279,"props":603,"children":604},{},[605,607,612],{"type":262,"value":606},"Back in WitCloud, choose the Google Ads ",{"type":256,"tag":285,"props":608,"children":609},{},[610],{"type":262,"value":611},"account (CID)",{"type":262,"value":613}," you wish to export.",{"type":256,"tag":279,"props":615,"children":616},{},[617,620],{"type":256,"tag":268,"props":618,"children":619},{},[],{"type":256,"tag":268,"props":621,"children":622},{},[],{"type":256,"tag":279,"props":624,"children":625},{},[626],{"type":256,"tag":375,"props":627,"children":629},{"alt":19,"src":628},"https://a.storyblok.com/f/296300/1920x945/489489c5fa/step8.png",[],{"type":256,"tag":268,"props":631,"children":632},{},[],{"type":256,"tag":337,"props":634,"children":636},{"id":635},"historical-data-scheduling",[637],{"type":262,"value":638},"⏳ Historical Data & Scheduling",{"type":256,"tag":279,"props":640,"children":641},{},[642,644,649],{"type":262,"value":643},"Select the ",{"type":256,"tag":285,"props":645,"children":646},{},[647],{"type":262,"value":648},"date range",{"type":262,"value":650}," for which you want to fetch historical data.",{"type":256,"tag":279,"props":652,"children":653},{},[654,657],{"type":256,"tag":268,"props":655,"children":656},{},[],{"type":256,"tag":268,"props":658,"children":659},{},[],{"type":256,"tag":279,"props":661,"children":662},{},[663],{"type":256,"tag":375,"props":664,"children":666},{"alt":19,"src":665},"https://a.storyblok.com/f/296300/1920x945/a1f73539be/step9.png",[],{"type":256,"tag":268,"props":668,"children":669},{},[],{"type":256,"tag":279,"props":671,"children":672},{},[673,675,680],{"type":262,"value":674},"During the initial setup, you can retrieve data going back up to ",{"type":256,"tag":285,"props":676,"children":677},{},[678],{"type":262,"value":679},"12 months",{"type":262,"value":681},", with the possibility of importing older data.",{"type":256,"tag":268,"props":683,"children":684},{},[],{"type":256,"tag":279,"props":686,"children":687},{},[688,690,696,698,705],{"type":262,"value":689},"A data synchronization schedule will be created ",{"type":256,"tag":691,"props":692,"children":693},"u",{},[694],{"type":262,"value":695},"automatically",{"type":262,"value":697},". More information on this topic can be found ",{"type":256,"tag":699,"props":700,"children":702},"a",{"href":701},"/docs/workflow#auto-workflow",[703],{"type":262,"value":704},"here",{"type":262,"value":361},{"type":256,"tag":268,"props":707,"children":708},{},[],{"type":256,"tag":279,"props":710,"children":711},{},[712,713,718],{"type":262,"value":485},{"type":256,"tag":285,"props":714,"children":715},{},[716],{"type":262,"value":717},"Create",{"type":262,"value":719}," to complete the configuration.",{"type":256,"tag":268,"props":721,"children":722},{},[],{"type":256,"tag":279,"props":724,"children":725},{},[726,728,733],{"type":262,"value":727},"✅ ",{"type":256,"tag":285,"props":729,"children":730},{},[731],{"type":262,"value":732},"Done!",{"type":262,"value":734}," Your Google Ads data will now be mirrored to BigQuery, keeping campaign performance, shopping feeds and label data up‑to‑date without manual exports.",{"type":256,"tag":268,"props":736,"children":737},{},[],{"type":256,"tag":272,"props":739,"children":741},{"id":740},"data-schema",[742],{"type":262,"value":743},"📊 Data Schema",{"type":256,"tag":279,"props":745,"children":746},{},[747],{"type":262,"value":748},"Expand the tables below to view (or later fill in) the full data schema collected from Google Ads.",{"type":256,"tag":268,"props":750,"children":751},{},[],{"type":256,"tag":753,"props":754,"children":756},"expandable-table",{"title":755},"🔎 Click to view the data schema for the gads_campaign_conversion_stats table",[757],{"type":256,"tag":758,"props":759,"children":760},"table",{},[761,790],{"type":256,"tag":762,"props":763,"children":764},"thead",{},[765],{"type":256,"tag":766,"props":767,"children":768},"tr",{},[769,775,780,785],{"type":256,"tag":770,"props":771,"children":772},"th",{},[773],{"type":262,"value":774},"Field Name",{"type":256,"tag":770,"props":776,"children":777},{},[778],{"type":262,"value":779},"Mode",{"type":256,"tag":770,"props":781,"children":782},{},[783],{"type":262,"value":784},"Type",{"type":256,"tag":770,"props":786,"children":787},{},[788],{"type":262,"value":789},"Description",{"type":256,"tag":791,"props":792,"children":793},"tbody",{},[794,818,839,860,881,902,923,944,965,986,1024,1057,1091,1112,1134,1155,1176,1197,1218,1239,1260,1282,1303],{"type":256,"tag":766,"props":795,"children":796},{},[797,803,808,813],{"type":256,"tag":798,"props":799,"children":800},"td",{},[801],{"type":262,"value":802},"ExternalCustomerId",{"type":256,"tag":798,"props":804,"children":805},{},[806],{"type":262,"value":807},"NULLABLE",{"type":256,"tag":798,"props":809,"children":810},{},[811],{"type":262,"value":812},"STRING",{"type":256,"tag":798,"props":814,"children":815},{},[816],{"type":262,"value":817},"The Customer ID.",{"type":256,"tag":766,"props":819,"children":820},{},[821,826,830,834],{"type":256,"tag":798,"props":822,"children":823},{},[824],{"type":262,"value":825},"AccountDescriptiveName",{"type":256,"tag":798,"props":827,"children":828},{},[829],{"type":262,"value":807},{"type":256,"tag":798,"props":831,"children":832},{},[833],{"type":262,"value":812},{"type":256,"tag":798,"props":835,"children":836},{},[837],{"type":262,"value":838},"The Customer Name.",{"type":256,"tag":766,"props":840,"children":841},{},[842,847,851,855],{"type":256,"tag":798,"props":843,"children":844},{},[845],{"type":262,"value":846},"CampaignId",{"type":256,"tag":798,"props":848,"children":849},{},[850],{"type":262,"value":807},{"type":256,"tag":798,"props":852,"children":853},{},[854],{"type":262,"value":812},{"type":256,"tag":798,"props":856,"children":857},{},[858],{"type":262,"value":859},"The ID of the Campaign.",{"type":256,"tag":766,"props":861,"children":862},{},[863,868,872,876],{"type":256,"tag":798,"props":864,"children":865},{},[866],{"type":262,"value":867},"CampaignName",{"type":256,"tag":798,"props":869,"children":870},{},[871],{"type":262,"value":807},{"type":256,"tag":798,"props":873,"children":874},{},[875],{"type":262,"value":812},{"type":256,"tag":798,"props":877,"children":878},{},[879],{"type":262,"value":880},"The name of the Campaign.",{"type":256,"tag":766,"props":882,"children":883},{},[884,889,893,897],{"type":256,"tag":798,"props":885,"children":886},{},[887],{"type":262,"value":888},"ConversionAction",{"type":256,"tag":798,"props":890,"children":891},{},[892],{"type":262,"value":807},{"type":256,"tag":798,"props":894,"children":895},{},[896],{"type":262,"value":812},{"type":256,"tag":798,"props":898,"children":899},{},[900],{"type":262,"value":901},"Resource name of the conversion action.",{"type":256,"tag":766,"props":903,"children":904},{},[905,910,914,918],{"type":256,"tag":798,"props":906,"children":907},{},[908],{"type":262,"value":909},"ConversionActionCategory",{"type":256,"tag":798,"props":911,"children":912},{},[913],{"type":262,"value":807},{"type":256,"tag":798,"props":915,"children":916},{},[917],{"type":262,"value":812},{"type":256,"tag":798,"props":919,"children":920},{},[921],{"type":262,"value":922},"Conversion action category.",{"type":256,"tag":766,"props":924,"children":925},{},[926,931,935,939],{"type":256,"tag":798,"props":927,"children":928},{},[929],{"type":262,"value":930},"ConversionActionName",{"type":256,"tag":798,"props":932,"children":933},{},[934],{"type":262,"value":807},{"type":256,"tag":798,"props":936,"children":937},{},[938],{"type":262,"value":812},{"type":256,"tag":798,"props":940,"children":941},{},[942],{"type":262,"value":943},"Conversion action name.",{"type":256,"tag":766,"props":945,"children":946},{},[947,952,956,960],{"type":256,"tag":798,"props":948,"children":949},{},[950],{"type":262,"value":951},"AdNetworkType1",{"type":256,"tag":798,"props":953,"children":954},{},[955],{"type":262,"value":807},{"type":256,"tag":798,"props":957,"children":958},{},[959],{"type":262,"value":812},{"type":256,"tag":798,"props":961,"children":962},{},[963],{"type":262,"value":964},"First level network type.",{"type":256,"tag":766,"props":966,"children":967},{},[968,973,977,981],{"type":256,"tag":798,"props":969,"children":970},{},[971],{"type":262,"value":972},"AdNetworkType2",{"type":256,"tag":798,"props":974,"children":975},{},[976],{"type":262,"value":807},{"type":256,"tag":798,"props":978,"children":979},{},[980],{"type":262,"value":812},{"type":256,"tag":798,"props":982,"children":983},{},[984],{"type":262,"value":985},"Second level network type (includes search partners).",{"type":256,"tag":766,"props":987,"children":988},{},[989,994,998,1003],{"type":256,"tag":798,"props":990,"children":991},{},[992],{"type":262,"value":993},"ConversionValue",{"type":256,"tag":798,"props":995,"children":996},{},[997],{"type":262,"value":807},{"type":256,"tag":798,"props":999,"children":1000},{},[1001],{"type":262,"value":1002},"FLOAT",{"type":256,"tag":798,"props":1004,"children":1005},{},[1006,1008,1014,1016,1022],{"type":262,"value":1007},"The sum of conversion values for all conversions. Only ",{"type":256,"tag":430,"props":1009,"children":1011},{"className":1010},[],[1012],{"type":262,"value":1013},"\u003C",{"type":262,"value":1015}," and ",{"type":256,"tag":430,"props":1017,"children":1019},{"className":1018},[],[1020],{"type":262,"value":1021},">",{"type":262,"value":1023}," operators are allowed in queries.",{"type":256,"tag":766,"props":1025,"children":1026},{},[1027,1032,1036,1040],{"type":256,"tag":798,"props":1028,"children":1029},{},[1030],{"type":262,"value":1031},"Conversions",{"type":256,"tag":798,"props":1033,"children":1034},{},[1035],{"type":262,"value":807},{"type":256,"tag":798,"props":1037,"children":1038},{},[1039],{"type":262,"value":1002},{"type":256,"tag":798,"props":1041,"children":1042},{},[1043,1045,1050,1051,1056],{"type":262,"value":1044},"Number of conversions opted into optimization. Only ",{"type":256,"tag":430,"props":1046,"children":1048},{"className":1047},[],[1049],{"type":262,"value":1013},{"type":262,"value":1015},{"type":256,"tag":430,"props":1052,"children":1054},{"className":1053},[],[1055],{"type":262,"value":1021},{"type":262,"value":1023},{"type":256,"tag":766,"props":1058,"children":1059},{},[1060,1065,1069,1073],{"type":256,"tag":798,"props":1061,"children":1062},{},[1063],{"type":262,"value":1064},"AllConversions",{"type":256,"tag":798,"props":1066,"children":1067},{},[1068],{"type":262,"value":807},{"type":256,"tag":798,"props":1070,"children":1071},{},[1072],{"type":262,"value":1002},{"type":256,"tag":798,"props":1074,"children":1075},{},[1076,1078,1083,1084,1089],{"type":262,"value":1077},"Best estimate of total Google Ads conversions including cross-device and calls. Only ",{"type":256,"tag":430,"props":1079,"children":1081},{"className":1080},[],[1082],{"type":262,"value":1013},{"type":262,"value":1015},{"type":256,"tag":430,"props":1085,"children":1087},{"className":1086},[],[1088],{"type":262,"value":1021},{"type":262,"value":1090}," operators allowed.",{"type":256,"tag":766,"props":1092,"children":1093},{},[1094,1099,1103,1107],{"type":256,"tag":798,"props":1095,"children":1096},{},[1097],{"type":262,"value":1098},"AllConversionsValue",{"type":256,"tag":798,"props":1100,"children":1101},{},[1102],{"type":262,"value":807},{"type":256,"tag":798,"props":1104,"children":1105},{},[1106],{"type":262,"value":1002},{"type":256,"tag":798,"props":1108,"children":1109},{},[1110],{"type":262,"value":1111},"The value of all conversions.",{"type":256,"tag":766,"props":1113,"children":1114},{},[1115,1120,1124,1129],{"type":256,"tag":798,"props":1116,"children":1117},{},[1118],{"type":262,"value":1119},"Date",{"type":256,"tag":798,"props":1121,"children":1122},{},[1123],{"type":262,"value":807},{"type":256,"tag":798,"props":1125,"children":1126},{},[1127],{"type":262,"value":1128},"DATE",{"type":256,"tag":798,"props":1130,"children":1131},{},[1132],{"type":262,"value":1133},"The date formatted as yyyy-MM-dd.",{"type":256,"tag":766,"props":1135,"children":1136},{},[1137,1142,1146,1150],{"type":256,"tag":798,"props":1138,"children":1139},{},[1140],{"type":262,"value":1141},"DayOfWeek",{"type":256,"tag":798,"props":1143,"children":1144},{},[1145],{"type":262,"value":807},{"type":256,"tag":798,"props":1147,"children":1148},{},[1149],{"type":262,"value":812},{"type":256,"tag":798,"props":1151,"children":1152},{},[1153],{"type":262,"value":1154},"The name of the day of the week, e.g., \"Monday\".",{"type":256,"tag":766,"props":1156,"children":1157},{},[1158,1163,1167,1171],{"type":256,"tag":798,"props":1159,"children":1160},{},[1161],{"type":262,"value":1162},"Device",{"type":256,"tag":798,"props":1164,"children":1165},{},[1166],{"type":262,"value":807},{"type":256,"tag":798,"props":1168,"children":1169},{},[1170],{"type":262,"value":812},{"type":256,"tag":798,"props":1172,"children":1173},{},[1174],{"type":262,"value":1175},"Device type where the impression was shown.",{"type":256,"tag":766,"props":1177,"children":1178},{},[1179,1184,1188,1192],{"type":256,"tag":798,"props":1180,"children":1181},{},[1182],{"type":262,"value":1183},"Month",{"type":256,"tag":798,"props":1185,"children":1186},{},[1187],{"type":262,"value":807},{"type":256,"tag":798,"props":1189,"children":1190},{},[1191],{"type":262,"value":1128},{"type":256,"tag":798,"props":1193,"children":1194},{},[1195],{"type":262,"value":1196},"First day of the month, formatted as yyyy-MM-dd.",{"type":256,"tag":766,"props":1198,"children":1199},{},[1200,1205,1209,1213],{"type":256,"tag":798,"props":1201,"children":1202},{},[1203],{"type":262,"value":1204},"MonthOfYear",{"type":256,"tag":798,"props":1206,"children":1207},{},[1208],{"type":262,"value":807},{"type":256,"tag":798,"props":1210,"children":1211},{},[1212],{"type":262,"value":812},{"type":256,"tag":798,"props":1214,"children":1215},{},[1216],{"type":262,"value":1217},"Name of the month, e.g., \"December\".",{"type":256,"tag":766,"props":1219,"children":1220},{},[1221,1226,1230,1234],{"type":256,"tag":798,"props":1222,"children":1223},{},[1224],{"type":262,"value":1225},"Quarter",{"type":256,"tag":798,"props":1227,"children":1228},{},[1229],{"type":262,"value":807},{"type":256,"tag":798,"props":1231,"children":1232},{},[1233],{"type":262,"value":1128},{"type":256,"tag":798,"props":1235,"children":1236},{},[1237],{"type":262,"value":1238},"First day of the quarter (calendar year), e.g., 2024-04-01.",{"type":256,"tag":766,"props":1240,"children":1241},{},[1242,1247,1251,1255],{"type":256,"tag":798,"props":1243,"children":1244},{},[1245],{"type":262,"value":1246},"Week",{"type":256,"tag":798,"props":1248,"children":1249},{},[1250],{"type":262,"value":807},{"type":256,"tag":798,"props":1252,"children":1253},{},[1254],{"type":262,"value":1128},{"type":256,"tag":798,"props":1256,"children":1257},{},[1258],{"type":262,"value":1259},"Date of the Monday of the week, formatted as yyyy-MM-dd.",{"type":256,"tag":766,"props":1261,"children":1262},{},[1263,1268,1272,1277],{"type":256,"tag":798,"props":1264,"children":1265},{},[1266],{"type":262,"value":1267},"Year",{"type":256,"tag":798,"props":1269,"children":1270},{},[1271],{"type":262,"value":807},{"type":256,"tag":798,"props":1273,"children":1274},{},[1275],{"type":262,"value":1276},"INTEGER",{"type":256,"tag":798,"props":1278,"children":1279},{},[1280],{"type":262,"value":1281},"The year, formatted as yyyy.",{"type":256,"tag":766,"props":1283,"children":1284},{},[1285,1290,1294,1298],{"type":256,"tag":798,"props":1286,"children":1287},{},[1288],{"type":262,"value":1289},"CampaignStatus",{"type":256,"tag":798,"props":1291,"children":1292},{},[1293],{"type":262,"value":807},{"type":256,"tag":798,"props":1295,"children":1296},{},[1297],{"type":262,"value":812},{"type":256,"tag":798,"props":1299,"children":1300},{},[1301],{"type":262,"value":1302},"The status of the Campaign.",{"type":256,"tag":766,"props":1304,"children":1305},{},[1306,1311,1315,1319],{"type":256,"tag":798,"props":1307,"children":1308},{},[1309],{"type":262,"value":1310},"Currency",{"type":256,"tag":798,"props":1312,"children":1313},{},[1314],{"type":262,"value":807},{"type":256,"tag":798,"props":1316,"children":1317},{},[1318],{"type":262,"value":812},{"type":256,"tag":798,"props":1320,"children":1321},{},[1322],{"type":262,"value":1323},"Account currency.",{"type":256,"tag":753,"props":1325,"children":1327},{"title":1326},"🔎 Click to view the data schema for the gads_campaign_stats table",[1328],{"type":256,"tag":758,"props":1329,"children":1330},{},[1331,1353],{"type":256,"tag":762,"props":1332,"children":1333},{},[1334],{"type":256,"tag":766,"props":1335,"children":1336},{},[1337,1341,1345,1349],{"type":256,"tag":770,"props":1338,"children":1339},{},[1340],{"type":262,"value":774},{"type":256,"tag":770,"props":1342,"children":1343},{},[1344],{"type":262,"value":779},{"type":256,"tag":770,"props":1346,"children":1347},{},[1348],{"type":262,"value":784},{"type":256,"tag":770,"props":1350,"children":1351},{},[1352],{"type":262,"value":789},{"type":256,"tag":791,"props":1354,"children":1355},{},[1356,1375,1394,1415,1436,1455,1474,1495,1516,1537,1558,1579,1600,1621,1640,1660,1681,1702,1723,1744,1765,1786,1807,1827,1847,1867,1888,1909,1930,1950,1970,1990,2011,2032,2053,2074,2094,2114,2134,2155,2176,2196,2216,2236],{"type":256,"tag":766,"props":1357,"children":1358},{},[1359,1363,1367,1371],{"type":256,"tag":798,"props":1360,"children":1361},{},[1362],{"type":262,"value":802},{"type":256,"tag":798,"props":1364,"children":1365},{},[1366],{"type":262,"value":807},{"type":256,"tag":798,"props":1368,"children":1369},{},[1370],{"type":262,"value":812},{"type":256,"tag":798,"props":1372,"children":1373},{},[1374],{"type":262,"value":817},{"type":256,"tag":766,"props":1376,"children":1377},{},[1378,1382,1386,1390],{"type":256,"tag":798,"props":1379,"children":1380},{},[1381],{"type":262,"value":825},{"type":256,"tag":798,"props":1383,"children":1384},{},[1385],{"type":262,"value":807},{"type":256,"tag":798,"props":1387,"children":1388},{},[1389],{"type":262,"value":812},{"type":256,"tag":798,"props":1391,"children":1392},{},[1393],{"type":262,"value":838},{"type":256,"tag":766,"props":1395,"children":1396},{},[1397,1402,1406,1410],{"type":256,"tag":798,"props":1398,"children":1399},{},[1400],{"type":262,"value":1401},"BaseCampaignId",{"type":256,"tag":798,"props":1403,"children":1404},{},[1405],{"type":262,"value":807},{"type":256,"tag":798,"props":1407,"children":1408},{},[1409],{"type":262,"value":812},{"type":256,"tag":798,"props":1411,"children":1412},{},[1413],{"type":262,"value":1414},"ID of base campaign (for trial campaigns); otherwise equal to CampaignId.",{"type":256,"tag":766,"props":1416,"children":1417},{},[1418,1423,1427,1431],{"type":256,"tag":798,"props":1419,"children":1420},{},[1421],{"type":262,"value":1422},"CampaignGroupId",{"type":256,"tag":798,"props":1424,"children":1425},{},[1426],{"type":262,"value":807},{"type":256,"tag":798,"props":1428,"children":1429},{},[1430],{"type":262,"value":812},{"type":256,"tag":798,"props":1432,"children":1433},{},[1434],{"type":262,"value":1435},"The ID of campaign group.",{"type":256,"tag":766,"props":1437,"children":1438},{},[1439,1443,1447,1451],{"type":256,"tag":798,"props":1440,"children":1441},{},[1442],{"type":262,"value":846},{"type":256,"tag":798,"props":1444,"children":1445},{},[1446],{"type":262,"value":807},{"type":256,"tag":798,"props":1448,"children":1449},{},[1450],{"type":262,"value":812},{"type":256,"tag":798,"props":1452,"children":1453},{},[1454],{"type":262,"value":859},{"type":256,"tag":766,"props":1456,"children":1457},{},[1458,1462,1466,1470],{"type":256,"tag":798,"props":1459,"children":1460},{},[1461],{"type":262,"value":867},{"type":256,"tag":798,"props":1463,"children":1464},{},[1465],{"type":262,"value":807},{"type":256,"tag":798,"props":1467,"children":1468},{},[1469],{"type":262,"value":812},{"type":256,"tag":798,"props":1471,"children":1472},{},[1473],{"type":262,"value":880},{"type":256,"tag":766,"props":1475,"children":1476},{},[1477,1482,1486,1490],{"type":256,"tag":798,"props":1478,"children":1479},{},[1480],{"type":262,"value":1481},"ActiveViewCpm",{"type":256,"tag":798,"props":1483,"children":1484},{},[1485],{"type":262,"value":807},{"type":256,"tag":798,"props":1487,"children":1488},{},[1489],{"type":262,"value":1002},{"type":256,"tag":798,"props":1491,"children":1492},{},[1493],{"type":262,"value":1494},"Avg. cost of viewable impressions.",{"type":256,"tag":766,"props":1496,"children":1497},{},[1498,1503,1507,1511],{"type":256,"tag":798,"props":1499,"children":1500},{},[1501],{"type":262,"value":1502},"ActiveViewCtr",{"type":256,"tag":798,"props":1504,"children":1505},{},[1506],{"type":262,"value":807},{"type":256,"tag":798,"props":1508,"children":1509},{},[1510],{"type":262,"value":1002},{"type":256,"tag":798,"props":1512,"children":1513},{},[1514],{"type":262,"value":1515},"Click rate after ad becomes viewable.",{"type":256,"tag":766,"props":1517,"children":1518},{},[1519,1524,1528,1532],{"type":256,"tag":798,"props":1520,"children":1521},{},[1522],{"type":262,"value":1523},"ActiveViewImpressions",{"type":256,"tag":798,"props":1525,"children":1526},{},[1527],{"type":262,"value":807},{"type":256,"tag":798,"props":1529,"children":1530},{},[1531],{"type":262,"value":1276},{"type":256,"tag":798,"props":1533,"children":1534},{},[1535],{"type":262,"value":1536},"Times ad became viewable.",{"type":256,"tag":766,"props":1538,"children":1539},{},[1540,1545,1549,1553],{"type":256,"tag":798,"props":1541,"children":1542},{},[1543],{"type":262,"value":1544},"ActiveViewMeasurability",{"type":256,"tag":798,"props":1546,"children":1547},{},[1548],{"type":262,"value":807},{"type":256,"tag":798,"props":1550,"children":1551},{},[1552],{"type":262,"value":1002},{"type":256,"tag":798,"props":1554,"children":1555},{},[1556],{"type":262,"value":1557},"Ratio of measurable impressions.",{"type":256,"tag":766,"props":1559,"children":1560},{},[1561,1566,1570,1574],{"type":256,"tag":798,"props":1562,"children":1563},{},[1564],{"type":262,"value":1565},"ActiveViewMeasurableCost",{"type":256,"tag":798,"props":1567,"children":1568},{},[1569],{"type":262,"value":807},{"type":256,"tag":798,"props":1571,"children":1572},{},[1573],{"type":262,"value":1002},{"type":256,"tag":798,"props":1575,"children":1576},{},[1577],{"type":262,"value":1578},"Cost of measurable impressions.",{"type":256,"tag":766,"props":1580,"children":1581},{},[1582,1587,1591,1595],{"type":256,"tag":798,"props":1583,"children":1584},{},[1585],{"type":262,"value":1586},"ActiveViewMeasurableImpressions",{"type":256,"tag":798,"props":1588,"children":1589},{},[1590],{"type":262,"value":807},{"type":256,"tag":798,"props":1592,"children":1593},{},[1594],{"type":262,"value":1276},{"type":256,"tag":798,"props":1596,"children":1597},{},[1598],{"type":262,"value":1599},"Times ad appeared in measurable positions.",{"type":256,"tag":766,"props":1601,"children":1602},{},[1603,1608,1612,1616],{"type":256,"tag":798,"props":1604,"children":1605},{},[1606],{"type":262,"value":1607},"ActiveViewViewability",{"type":256,"tag":798,"props":1609,"children":1610},{},[1611],{"type":262,"value":807},{"type":256,"tag":798,"props":1613,"children":1614},{},[1615],{"type":262,"value":1002},{"type":256,"tag":798,"props":1617,"children":1618},{},[1619],{"type":262,"value":1620},"Percentage of measurable impressions that were viewable.",{"type":256,"tag":766,"props":1622,"children":1623},{},[1624,1628,1632,1636],{"type":256,"tag":798,"props":1625,"children":1626},{},[1627],{"type":262,"value":951},{"type":256,"tag":798,"props":1629,"children":1630},{},[1631],{"type":262,"value":807},{"type":256,"tag":798,"props":1633,"children":1634},{},[1635],{"type":262,"value":812},{"type":256,"tag":798,"props":1637,"children":1638},{},[1639],{"type":262,"value":964},{"type":256,"tag":766,"props":1641,"children":1642},{},[1643,1647,1651,1655],{"type":256,"tag":798,"props":1644,"children":1645},{},[1646],{"type":262,"value":972},{"type":256,"tag":798,"props":1648,"children":1649},{},[1650],{"type":262,"value":807},{"type":256,"tag":798,"props":1652,"children":1653},{},[1654],{"type":262,"value":812},{"type":256,"tag":798,"props":1656,"children":1657},{},[1658],{"type":262,"value":1659},"Second level network type (incl. search partners).",{"type":256,"tag":766,"props":1661,"children":1662},{},[1663,1668,1672,1676],{"type":256,"tag":798,"props":1664,"children":1665},{},[1666],{"type":262,"value":1667},"AverageCost",{"type":256,"tag":798,"props":1669,"children":1670},{},[1671],{"type":262,"value":807},{"type":256,"tag":798,"props":1673,"children":1674},{},[1675],{"type":262,"value":1002},{"type":256,"tag":798,"props":1677,"children":1678},{},[1679],{"type":262,"value":1680},"Avg. amount paid per interaction.",{"type":256,"tag":766,"props":1682,"children":1683},{},[1684,1689,1693,1697],{"type":256,"tag":798,"props":1685,"children":1686},{},[1687],{"type":262,"value":1688},"AverageCpc",{"type":256,"tag":798,"props":1690,"children":1691},{},[1692],{"type":262,"value":807},{"type":256,"tag":798,"props":1694,"children":1695},{},[1696],{"type":262,"value":1002},{"type":256,"tag":798,"props":1698,"children":1699},{},[1700],{"type":262,"value":1701},"Total cost ÷ total clicks.",{"type":256,"tag":766,"props":1703,"children":1704},{},[1705,1710,1714,1718],{"type":256,"tag":798,"props":1706,"children":1707},{},[1708],{"type":262,"value":1709},"AverageCpm",{"type":256,"tag":798,"props":1711,"children":1712},{},[1713],{"type":262,"value":807},{"type":256,"tag":798,"props":1715,"children":1716},{},[1717],{"type":262,"value":1002},{"type":256,"tag":798,"props":1719,"children":1720},{},[1721],{"type":262,"value":1722},"Avg. cost per 1000 impressions.",{"type":256,"tag":766,"props":1724,"children":1725},{},[1726,1731,1735,1739],{"type":256,"tag":798,"props":1727,"children":1728},{},[1729],{"type":262,"value":1730},"AveragePosition",{"type":256,"tag":798,"props":1732,"children":1733},{},[1734],{"type":262,"value":807},{"type":256,"tag":798,"props":1736,"children":1737},{},[1738],{"type":262,"value":812},{"type":256,"tag":798,"props":1740,"children":1741},{},[1742],{"type":262,"value":1743},"Ad's relative position.",{"type":256,"tag":766,"props":1745,"children":1746},{},[1747,1752,1756,1760],{"type":256,"tag":798,"props":1748,"children":1749},{},[1750],{"type":262,"value":1751},"ClickType",{"type":256,"tag":798,"props":1753,"children":1754},{},[1755],{"type":262,"value":807},{"type":256,"tag":798,"props":1757,"children":1758},{},[1759],{"type":262,"value":812},{"type":256,"tag":798,"props":1761,"children":1762},{},[1763],{"type":262,"value":1764},"Type of click; may cause metric double-counting.",{"type":256,"tag":766,"props":1766,"children":1767},{},[1768,1773,1777,1781],{"type":256,"tag":798,"props":1769,"children":1770},{},[1771],{"type":262,"value":1772},"Clicks",{"type":256,"tag":798,"props":1774,"children":1775},{},[1776],{"type":262,"value":807},{"type":256,"tag":798,"props":1778,"children":1779},{},[1780],{"type":262,"value":1276},{"type":256,"tag":798,"props":1782,"children":1783},{},[1784],{"type":262,"value":1785},"Number of clicks.",{"type":256,"tag":766,"props":1787,"children":1788},{},[1789,1794,1798,1802],{"type":256,"tag":798,"props":1790,"children":1791},{},[1792],{"type":262,"value":1793},"ConversionRate",{"type":256,"tag":798,"props":1795,"children":1796},{},[1797],{"type":262,"value":807},{"type":256,"tag":798,"props":1799,"children":1800},{},[1801],{"type":262,"value":1002},{"type":256,"tag":798,"props":1803,"children":1804},{},[1805],{"type":262,"value":1806},"Conversions ÷ total clicks.",{"type":256,"tag":766,"props":1808,"children":1809},{},[1810,1814,1818,1822],{"type":256,"tag":798,"props":1811,"children":1812},{},[1813],{"type":262,"value":993},{"type":256,"tag":798,"props":1815,"children":1816},{},[1817],{"type":262,"value":807},{"type":256,"tag":798,"props":1819,"children":1820},{},[1821],{"type":262,"value":1002},{"type":256,"tag":798,"props":1823,"children":1824},{},[1825],{"type":262,"value":1826},"Sum of conversion values.",{"type":256,"tag":766,"props":1828,"children":1829},{},[1830,1834,1838,1842],{"type":256,"tag":798,"props":1831,"children":1832},{},[1833],{"type":262,"value":1031},{"type":256,"tag":798,"props":1835,"children":1836},{},[1837],{"type":262,"value":807},{"type":256,"tag":798,"props":1839,"children":1840},{},[1841],{"type":262,"value":1002},{"type":256,"tag":798,"props":1843,"children":1844},{},[1845],{"type":262,"value":1846},"Number of tracked conversions.",{"type":256,"tag":766,"props":1848,"children":1849},{},[1850,1854,1858,1862],{"type":256,"tag":798,"props":1851,"children":1852},{},[1853],{"type":262,"value":1064},{"type":256,"tag":798,"props":1855,"children":1856},{},[1857],{"type":262,"value":807},{"type":256,"tag":798,"props":1859,"children":1860},{},[1861],{"type":262,"value":1002},{"type":256,"tag":798,"props":1863,"children":1864},{},[1865],{"type":262,"value":1866},"Estimated total conversions incl. cross-device.",{"type":256,"tag":766,"props":1868,"children":1869},{},[1870,1875,1879,1883],{"type":256,"tag":798,"props":1871,"children":1872},{},[1873],{"type":262,"value":1874},"Cost",{"type":256,"tag":798,"props":1876,"children":1877},{},[1878],{"type":262,"value":807},{"type":256,"tag":798,"props":1880,"children":1881},{},[1882],{"type":262,"value":1002},{"type":256,"tag":798,"props":1884,"children":1885},{},[1886],{"type":262,"value":1887},"Sum of CPC and CPM costs.",{"type":256,"tag":766,"props":1889,"children":1890},{},[1891,1896,1900,1904],{"type":256,"tag":798,"props":1892,"children":1893},{},[1894],{"type":262,"value":1895},"CostPerConversion",{"type":256,"tag":798,"props":1897,"children":1898},{},[1899],{"type":262,"value":807},{"type":256,"tag":798,"props":1901,"children":1902},{},[1903],{"type":262,"value":1002},{"type":256,"tag":798,"props":1905,"children":1906},{},[1907],{"type":262,"value":1908},"Cost ÷ number of conversions.",{"type":256,"tag":766,"props":1910,"children":1911},{},[1912,1917,1921,1925],{"type":256,"tag":798,"props":1913,"children":1914},{},[1915],{"type":262,"value":1916},"Ctr",{"type":256,"tag":798,"props":1918,"children":1919},{},[1920],{"type":262,"value":807},{"type":256,"tag":798,"props":1922,"children":1923},{},[1924],{"type":262,"value":1002},{"type":256,"tag":798,"props":1926,"children":1927},{},[1928],{"type":262,"value":1929},"Clicks ÷ Impressions.",{"type":256,"tag":766,"props":1931,"children":1932},{},[1933,1937,1941,1945],{"type":256,"tag":798,"props":1934,"children":1935},{},[1936],{"type":262,"value":1119},{"type":256,"tag":798,"props":1938,"children":1939},{},[1940],{"type":262,"value":807},{"type":256,"tag":798,"props":1942,"children":1943},{},[1944],{"type":262,"value":1128},{"type":256,"tag":798,"props":1946,"children":1947},{},[1948],{"type":262,"value":1949},"Date in yyyy-MM-dd format.",{"type":256,"tag":766,"props":1951,"children":1952},{},[1953,1957,1961,1965],{"type":256,"tag":798,"props":1954,"children":1955},{},[1956],{"type":262,"value":1141},{"type":256,"tag":798,"props":1958,"children":1959},{},[1960],{"type":262,"value":807},{"type":256,"tag":798,"props":1962,"children":1963},{},[1964],{"type":262,"value":812},{"type":256,"tag":798,"props":1966,"children":1967},{},[1968],{"type":262,"value":1969},"Name of the weekday.",{"type":256,"tag":766,"props":1971,"children":1972},{},[1973,1977,1981,1985],{"type":256,"tag":798,"props":1974,"children":1975},{},[1976],{"type":262,"value":1162},{"type":256,"tag":798,"props":1978,"children":1979},{},[1980],{"type":262,"value":807},{"type":256,"tag":798,"props":1982,"children":1983},{},[1984],{"type":262,"value":812},{"type":256,"tag":798,"props":1986,"children":1987},{},[1988],{"type":262,"value":1989},"Device type (e.g. desktop, CONNECTED_TV).",{"type":256,"tag":766,"props":1991,"children":1992},{},[1993,1998,2002,2006],{"type":256,"tag":798,"props":1994,"children":1995},{},[1996],{"type":262,"value":1997},"Impressions",{"type":256,"tag":798,"props":1999,"children":2000},{},[2001],{"type":262,"value":807},{"type":256,"tag":798,"props":2003,"children":2004},{},[2005],{"type":262,"value":1276},{"type":256,"tag":798,"props":2007,"children":2008},{},[2009],{"type":262,"value":2010},"Times the ad appeared.",{"type":256,"tag":766,"props":2012,"children":2013},{},[2014,2019,2023,2027],{"type":256,"tag":798,"props":2015,"children":2016},{},[2017],{"type":262,"value":2018},"InteractionRate",{"type":256,"tag":798,"props":2020,"children":2021},{},[2022],{"type":262,"value":807},{"type":256,"tag":798,"props":2024,"children":2025},{},[2026],{"type":262,"value":1002},{"type":256,"tag":798,"props":2028,"children":2029},{},[2030],{"type":262,"value":2031},"Interactions ÷ Impressions.",{"type":256,"tag":766,"props":2033,"children":2034},{},[2035,2040,2044,2048],{"type":256,"tag":798,"props":2036,"children":2037},{},[2038],{"type":262,"value":2039},"InteractionTypes",{"type":256,"tag":798,"props":2041,"children":2042},{},[2043],{"type":262,"value":807},{"type":256,"tag":798,"props":2045,"children":2046},{},[2047],{"type":262,"value":812},{"type":256,"tag":798,"props":2049,"children":2050},{},[2051],{"type":262,"value":2052},"Types of user interactions.",{"type":256,"tag":766,"props":2054,"children":2055},{},[2056,2061,2065,2069],{"type":256,"tag":798,"props":2057,"children":2058},{},[2059],{"type":262,"value":2060},"Interactions",{"type":256,"tag":798,"props":2062,"children":2063},{},[2064],{"type":262,"value":807},{"type":256,"tag":798,"props":2066,"children":2067},{},[2068],{"type":262,"value":1276},{"type":256,"tag":798,"props":2070,"children":2071},{},[2072],{"type":262,"value":2073},"Number of interactions (e.g. clicks, views).",{"type":256,"tag":766,"props":2075,"children":2076},{},[2077,2081,2085,2089],{"type":256,"tag":798,"props":2078,"children":2079},{},[2080],{"type":262,"value":1183},{"type":256,"tag":798,"props":2082,"children":2083},{},[2084],{"type":262,"value":807},{"type":256,"tag":798,"props":2086,"children":2087},{},[2088],{"type":262,"value":1128},{"type":256,"tag":798,"props":2090,"children":2091},{},[2092],{"type":262,"value":2093},"First day of the month.",{"type":256,"tag":766,"props":2095,"children":2096},{},[2097,2101,2105,2109],{"type":256,"tag":798,"props":2098,"children":2099},{},[2100],{"type":262,"value":1204},{"type":256,"tag":798,"props":2102,"children":2103},{},[2104],{"type":262,"value":807},{"type":256,"tag":798,"props":2106,"children":2107},{},[2108],{"type":262,"value":812},{"type":256,"tag":798,"props":2110,"children":2111},{},[2112],{"type":262,"value":2113},"Name of the month.",{"type":256,"tag":766,"props":2115,"children":2116},{},[2117,2121,2125,2129],{"type":256,"tag":798,"props":2118,"children":2119},{},[2120],{"type":262,"value":1225},{"type":256,"tag":798,"props":2122,"children":2123},{},[2124],{"type":262,"value":807},{"type":256,"tag":798,"props":2126,"children":2127},{},[2128],{"type":262,"value":1128},{"type":256,"tag":798,"props":2130,"children":2131},{},[2132],{"type":262,"value":2133},"First day of the quarter.",{"type":256,"tag":766,"props":2135,"children":2136},{},[2137,2142,2146,2150],{"type":256,"tag":798,"props":2138,"children":2139},{},[2140],{"type":262,"value":2141},"Slot",{"type":256,"tag":798,"props":2143,"children":2144},{},[2145],{"type":262,"value":807},{"type":256,"tag":798,"props":2147,"children":2148},{},[2149],{"type":262,"value":812},{"type":256,"tag":798,"props":2151,"children":2152},{},[2153],{"type":262,"value":2154},"Position of the ad.",{"type":256,"tag":766,"props":2156,"children":2157},{},[2158,2163,2167,2171],{"type":256,"tag":798,"props":2159,"children":2160},{},[2161],{"type":262,"value":2162},"ValuePerConversion",{"type":256,"tag":798,"props":2164,"children":2165},{},[2166],{"type":262,"value":807},{"type":256,"tag":798,"props":2168,"children":2169},{},[2170],{"type":262,"value":1002},{"type":256,"tag":798,"props":2172,"children":2173},{},[2174],{"type":262,"value":2175},"Value ÷ number of conversions.",{"type":256,"tag":766,"props":2177,"children":2178},{},[2179,2183,2187,2191],{"type":256,"tag":798,"props":2180,"children":2181},{},[2182],{"type":262,"value":1246},{"type":256,"tag":798,"props":2184,"children":2185},{},[2186],{"type":262,"value":807},{"type":256,"tag":798,"props":2188,"children":2189},{},[2190],{"type":262,"value":1128},{"type":256,"tag":798,"props":2192,"children":2193},{},[2194],{"type":262,"value":2195},"Monday of the week.",{"type":256,"tag":766,"props":2197,"children":2198},{},[2199,2203,2207,2211],{"type":256,"tag":798,"props":2200,"children":2201},{},[2202],{"type":262,"value":1267},{"type":256,"tag":798,"props":2204,"children":2205},{},[2206],{"type":262,"value":807},{"type":256,"tag":798,"props":2208,"children":2209},{},[2210],{"type":262,"value":1276},{"type":256,"tag":798,"props":2212,"children":2213},{},[2214],{"type":262,"value":2215},"Year in yyyy format.",{"type":256,"tag":766,"props":2217,"children":2218},{},[2219,2223,2227,2231],{"type":256,"tag":798,"props":2220,"children":2221},{},[2222],{"type":262,"value":1289},{"type":256,"tag":798,"props":2224,"children":2225},{},[2226],{"type":262,"value":807},{"type":256,"tag":798,"props":2228,"children":2229},{},[2230],{"type":262,"value":812},{"type":256,"tag":798,"props":2232,"children":2233},{},[2234],{"type":262,"value":2235},"Status of the campaign.",{"type":256,"tag":766,"props":2237,"children":2238},{},[2239,2243,2247,2251],{"type":256,"tag":798,"props":2240,"children":2241},{},[2242],{"type":262,"value":1310},{"type":256,"tag":798,"props":2244,"children":2245},{},[2246],{"type":262,"value":807},{"type":256,"tag":798,"props":2248,"children":2249},{},[2250],{"type":262,"value":812},{"type":256,"tag":798,"props":2252,"children":2253},{},[2254],{"type":262,"value":1323},{"type":256,"tag":753,"props":2256,"children":2258},{"title":2257},"🔎 Click to view the data schema for the gads_click_stats table",[2259],{"type":256,"tag":758,"props":2260,"children":2261},{},[2262,2284],{"type":256,"tag":762,"props":2263,"children":2264},{},[2265],{"type":256,"tag":766,"props":2266,"children":2267},{},[2268,2272,2276,2280],{"type":256,"tag":770,"props":2269,"children":2270},{},[2271],{"type":262,"value":774},{"type":256,"tag":770,"props":2273,"children":2274},{},[2275],{"type":262,"value":779},{"type":256,"tag":770,"props":2277,"children":2278},{},[2279],{"type":262,"value":784},{"type":256,"tag":770,"props":2281,"children":2282},{},[2283],{"type":262,"value":789},{"type":256,"tag":791,"props":2285,"children":2286},{},[2287,2306,2325,2344,2363,2384,2405,2426,2447,2468,2489,2508,2527,2547,2568,2589,2610,2630,2649],{"type":256,"tag":766,"props":2288,"children":2289},{},[2290,2294,2298,2302],{"type":256,"tag":798,"props":2291,"children":2292},{},[2293],{"type":262,"value":802},{"type":256,"tag":798,"props":2295,"children":2296},{},[2297],{"type":262,"value":807},{"type":256,"tag":798,"props":2299,"children":2300},{},[2301],{"type":262,"value":812},{"type":256,"tag":798,"props":2303,"children":2304},{},[2305],{"type":262,"value":817},{"type":256,"tag":766,"props":2307,"children":2308},{},[2309,2313,2317,2321],{"type":256,"tag":798,"props":2310,"children":2311},{},[2312],{"type":262,"value":825},{"type":256,"tag":798,"props":2314,"children":2315},{},[2316],{"type":262,"value":807},{"type":256,"tag":798,"props":2318,"children":2319},{},[2320],{"type":262,"value":812},{"type":256,"tag":798,"props":2322,"children":2323},{},[2324],{"type":262,"value":838},{"type":256,"tag":766,"props":2326,"children":2327},{},[2328,2332,2336,2340],{"type":256,"tag":798,"props":2329,"children":2330},{},[2331],{"type":262,"value":846},{"type":256,"tag":798,"props":2333,"children":2334},{},[2335],{"type":262,"value":807},{"type":256,"tag":798,"props":2337,"children":2338},{},[2339],{"type":262,"value":812},{"type":256,"tag":798,"props":2341,"children":2342},{},[2343],{"type":262,"value":859},{"type":256,"tag":766,"props":2345,"children":2346},{},[2347,2351,2355,2359],{"type":256,"tag":798,"props":2348,"children":2349},{},[2350],{"type":262,"value":867},{"type":256,"tag":798,"props":2352,"children":2353},{},[2354],{"type":262,"value":807},{"type":256,"tag":798,"props":2356,"children":2357},{},[2358],{"type":262,"value":812},{"type":256,"tag":798,"props":2360,"children":2361},{},[2362],{"type":262,"value":880},{"type":256,"tag":766,"props":2364,"children":2365},{},[2366,2371,2375,2379],{"type":256,"tag":798,"props":2367,"children":2368},{},[2369],{"type":262,"value":2370},"AdGroupId",{"type":256,"tag":798,"props":2372,"children":2373},{},[2374],{"type":262,"value":807},{"type":256,"tag":798,"props":2376,"children":2377},{},[2378],{"type":262,"value":812},{"type":256,"tag":798,"props":2380,"children":2381},{},[2382],{"type":262,"value":2383},"The ID of the AdGroup.",{"type":256,"tag":766,"props":2385,"children":2386},{},[2387,2392,2396,2400],{"type":256,"tag":798,"props":2388,"children":2389},{},[2390],{"type":262,"value":2391},"AdGroupName",{"type":256,"tag":798,"props":2393,"children":2394},{},[2395],{"type":262,"value":807},{"type":256,"tag":798,"props":2397,"children":2398},{},[2399],{"type":262,"value":812},{"type":256,"tag":798,"props":2401,"children":2402},{},[2403],{"type":262,"value":2404},"The name of the AdGroup.",{"type":256,"tag":766,"props":2406,"children":2407},{},[2408,2413,2417,2421],{"type":256,"tag":798,"props":2409,"children":2410},{},[2411],{"type":262,"value":2412},"CreativeId",{"type":256,"tag":798,"props":2414,"children":2415},{},[2416],{"type":262,"value":807},{"type":256,"tag":798,"props":2418,"children":2419},{},[2420],{"type":262,"value":812},{"type":256,"tag":798,"props":2422,"children":2423},{},[2424],{"type":262,"value":2425},"ID of the main object of this row.",{"type":256,"tag":766,"props":2427,"children":2428},{},[2429,2434,2438,2442],{"type":256,"tag":798,"props":2430,"children":2431},{},[2432],{"type":262,"value":2433},"CriteriaId",{"type":256,"tag":798,"props":2435,"children":2436},{},[2437],{"type":262,"value":807},{"type":256,"tag":798,"props":2439,"children":2440},{},[2441],{"type":262,"value":812},{"type":256,"tag":798,"props":2443,"children":2444},{},[2445],{"type":262,"value":2446},"The Criterion ID.",{"type":256,"tag":766,"props":2448,"children":2449},{},[2450,2455,2459,2463],{"type":256,"tag":798,"props":2451,"children":2452},{},[2453],{"type":262,"value":2454},"GclId",{"type":256,"tag":798,"props":2456,"children":2457},{},[2458],{"type":262,"value":807},{"type":256,"tag":798,"props":2460,"children":2461},{},[2462],{"type":262,"value":812},{"type":256,"tag":798,"props":2464,"children":2465},{},[2466],{"type":262,"value":2467},"The Google Click ID.",{"type":256,"tag":766,"props":2469,"children":2470},{},[2471,2476,2480,2484],{"type":256,"tag":798,"props":2472,"children":2473},{},[2474],{"type":262,"value":2475},"UserListId",{"type":256,"tag":798,"props":2477,"children":2478},{},[2479],{"type":262,"value":807},{"type":256,"tag":798,"props":2481,"children":2482},{},[2483],{"type":262,"value":812},{"type":256,"tag":798,"props":2485,"children":2486},{},[2487],{"type":262,"value":2488},"The ID of the UserList (audience).",{"type":256,"tag":766,"props":2490,"children":2491},{},[2492,2496,2500,2504],{"type":256,"tag":798,"props":2493,"children":2494},{},[2495],{"type":262,"value":951},{"type":256,"tag":798,"props":2497,"children":2498},{},[2499],{"type":262,"value":807},{"type":256,"tag":798,"props":2501,"children":2502},{},[2503],{"type":262,"value":812},{"type":256,"tag":798,"props":2505,"children":2506},{},[2507],{"type":262,"value":964},{"type":256,"tag":766,"props":2509,"children":2510},{},[2511,2515,2519,2523],{"type":256,"tag":798,"props":2512,"children":2513},{},[2514],{"type":262,"value":972},{"type":256,"tag":798,"props":2516,"children":2517},{},[2518],{"type":262,"value":807},{"type":256,"tag":798,"props":2520,"children":2521},{},[2522],{"type":262,"value":812},{"type":256,"tag":798,"props":2524,"children":2525},{},[2526],{"type":262,"value":985},{"type":256,"tag":766,"props":2528,"children":2529},{},[2530,2534,2538,2542],{"type":256,"tag":798,"props":2531,"children":2532},{},[2533],{"type":262,"value":1772},{"type":256,"tag":798,"props":2535,"children":2536},{},[2537],{"type":262,"value":807},{"type":256,"tag":798,"props":2539,"children":2540},{},[2541],{"type":262,"value":1276},{"type":256,"tag":798,"props":2543,"children":2544},{},[2545],{"type":262,"value":2546},"The number of clicks.",{"type":256,"tag":766,"props":2548,"children":2549},{},[2550,2555,2559,2563],{"type":256,"tag":798,"props":2551,"children":2552},{},[2553],{"type":262,"value":2554},"CriteriaParameters",{"type":256,"tag":798,"props":2556,"children":2557},{},[2558],{"type":262,"value":807},{"type":256,"tag":798,"props":2560,"children":2561},{},[2562],{"type":262,"value":812},{"type":256,"tag":798,"props":2564,"children":2565},{},[2566],{"type":262,"value":2567},"Descriptive string for the Criterion (see Criteria prefixes in reporting guide).",{"type":256,"tag":766,"props":2569,"children":2570},{},[2571,2576,2580,2584],{"type":256,"tag":798,"props":2572,"children":2573},{},[2574],{"type":262,"value":2575},"KeywordMatchType",{"type":256,"tag":798,"props":2577,"children":2578},{},[2579],{"type":262,"value":807},{"type":256,"tag":798,"props":2581,"children":2582},{},[2583],{"type":262,"value":812},{"type":256,"tag":798,"props":2585,"children":2586},{},[2587],{"type":262,"value":2588},"The match type for the Keyword.",{"type":256,"tag":766,"props":2590,"children":2591},{},[2592,2597,2601,2605],{"type":256,"tag":798,"props":2593,"children":2594},{},[2595],{"type":262,"value":2596},"Page",{"type":256,"tag":798,"props":2598,"children":2599},{},[2600],{"type":262,"value":807},{"type":256,"tag":798,"props":2602,"children":2603},{},[2604],{"type":262,"value":1276},{"type":256,"tag":798,"props":2606,"children":2607},{},[2608],{"type":262,"value":2609},"Page number in search results where the ad was shown.",{"type":256,"tag":766,"props":2611,"children":2612},{},[2613,2617,2621,2625],{"type":256,"tag":798,"props":2614,"children":2615},{},[2616],{"type":262,"value":2141},{"type":256,"tag":798,"props":2618,"children":2619},{},[2620],{"type":262,"value":807},{"type":256,"tag":798,"props":2622,"children":2623},{},[2624],{"type":262,"value":812},{"type":256,"tag":798,"props":2626,"children":2627},{},[2628],{"type":262,"value":2629},"The position of the Ad.",{"type":256,"tag":766,"props":2631,"children":2632},{},[2633,2637,2641,2645],{"type":256,"tag":798,"props":2634,"children":2635},{},[2636],{"type":262,"value":1162},{"type":256,"tag":798,"props":2638,"children":2639},{},[2640],{"type":262,"value":807},{"type":256,"tag":798,"props":2642,"children":2643},{},[2644],{"type":262,"value":812},{"type":256,"tag":798,"props":2646,"children":2647},{},[2648],{"type":262,"value":1175},{"type":256,"tag":766,"props":2650,"children":2651},{},[2652,2656,2660,2664],{"type":256,"tag":798,"props":2653,"children":2654},{},[2655],{"type":262,"value":1310},{"type":256,"tag":798,"props":2657,"children":2658},{},[2659],{"type":262,"value":807},{"type":256,"tag":798,"props":2661,"children":2662},{},[2663],{"type":262,"value":812},{"type":256,"tag":798,"props":2665,"children":2666},{},[2667],{"type":262,"value":1323},{"type":256,"tag":753,"props":2669,"children":2671},{"title":2670},"🔎 Click to view the data schema for the gads_criteria_basic_stats table",[2672],{"type":256,"tag":758,"props":2673,"children":2674},{},[2675,2697],{"type":256,"tag":762,"props":2676,"children":2677},{},[2678],{"type":256,"tag":766,"props":2679,"children":2680},{},[2681,2685,2689,2693],{"type":256,"tag":770,"props":2682,"children":2683},{},[2684],{"type":262,"value":774},{"type":256,"tag":770,"props":2686,"children":2687},{},[2688],{"type":262,"value":779},{"type":256,"tag":770,"props":2690,"children":2691},{},[2692],{"type":262,"value":784},{"type":256,"tag":770,"props":2694,"children":2695},{},[2696],{"type":262,"value":789},{"type":256,"tag":791,"props":2698,"children":2699},{},[2700,2719,2738,2757,2776,2795,2814,2834,2854,2874,2893,2912,2932,2952,2971,2990,3010,3029,3049,3069,3089,3113,3132,3152,3172,3192,3212,3233],{"type":256,"tag":766,"props":2701,"children":2702},{},[2703,2707,2711,2715],{"type":256,"tag":798,"props":2704,"children":2705},{},[2706],{"type":262,"value":802},{"type":256,"tag":798,"props":2708,"children":2709},{},[2710],{"type":262,"value":807},{"type":256,"tag":798,"props":2712,"children":2713},{},[2714],{"type":262,"value":812},{"type":256,"tag":798,"props":2716,"children":2717},{},[2718],{"type":262,"value":817},{"type":256,"tag":766,"props":2720,"children":2721},{},[2722,2726,2730,2734],{"type":256,"tag":798,"props":2723,"children":2724},{},[2725],{"type":262,"value":825},{"type":256,"tag":798,"props":2727,"children":2728},{},[2729],{"type":262,"value":807},{"type":256,"tag":798,"props":2731,"children":2732},{},[2733],{"type":262,"value":812},{"type":256,"tag":798,"props":2735,"children":2736},{},[2737],{"type":262,"value":838},{"type":256,"tag":766,"props":2739,"children":2740},{},[2741,2745,2749,2753],{"type":256,"tag":798,"props":2742,"children":2743},{},[2744],{"type":262,"value":846},{"type":256,"tag":798,"props":2746,"children":2747},{},[2748],{"type":262,"value":807},{"type":256,"tag":798,"props":2750,"children":2751},{},[2752],{"type":262,"value":812},{"type":256,"tag":798,"props":2754,"children":2755},{},[2756],{"type":262,"value":859},{"type":256,"tag":766,"props":2758,"children":2759},{},[2760,2764,2768,2772],{"type":256,"tag":798,"props":2761,"children":2762},{},[2763],{"type":262,"value":867},{"type":256,"tag":798,"props":2765,"children":2766},{},[2767],{"type":262,"value":807},{"type":256,"tag":798,"props":2769,"children":2770},{},[2771],{"type":262,"value":812},{"type":256,"tag":798,"props":2773,"children":2774},{},[2775],{"type":262,"value":880},{"type":256,"tag":766,"props":2777,"children":2778},{},[2779,2783,2787,2791],{"type":256,"tag":798,"props":2780,"children":2781},{},[2782],{"type":262,"value":2370},{"type":256,"tag":798,"props":2784,"children":2785},{},[2786],{"type":262,"value":807},{"type":256,"tag":798,"props":2788,"children":2789},{},[2790],{"type":262,"value":812},{"type":256,"tag":798,"props":2792,"children":2793},{},[2794],{"type":262,"value":2383},{"type":256,"tag":766,"props":2796,"children":2797},{},[2798,2802,2806,2810],{"type":256,"tag":798,"props":2799,"children":2800},{},[2801],{"type":262,"value":2391},{"type":256,"tag":798,"props":2803,"children":2804},{},[2805],{"type":262,"value":807},{"type":256,"tag":798,"props":2807,"children":2808},{},[2809],{"type":262,"value":812},{"type":256,"tag":798,"props":2811,"children":2812},{},[2813],{"type":262,"value":2404},{"type":256,"tag":766,"props":2815,"children":2816},{},[2817,2822,2826,2830],{"type":256,"tag":798,"props":2818,"children":2819},{},[2820],{"type":262,"value":2821},"Id",{"type":256,"tag":798,"props":2823,"children":2824},{},[2825],{"type":262,"value":807},{"type":256,"tag":798,"props":2827,"children":2828},{},[2829],{"type":262,"value":812},{"type":256,"tag":798,"props":2831,"children":2832},{},[2833],{"type":262,"value":2425},{"type":256,"tag":766,"props":2835,"children":2836},{},[2837,2842,2846,2850],{"type":256,"tag":798,"props":2838,"children":2839},{},[2840],{"type":262,"value":2841},"Criteria",{"type":256,"tag":798,"props":2843,"children":2844},{},[2845],{"type":262,"value":807},{"type":256,"tag":798,"props":2847,"children":2848},{},[2849],{"type":262,"value":812},{"type":256,"tag":798,"props":2851,"children":2852},{},[2853],{"type":262,"value":2567},{"type":256,"tag":766,"props":2855,"children":2856},{},[2857,2861,2865,2869],{"type":256,"tag":798,"props":2858,"children":2859},{},[2860],{"type":262,"value":1523},{"type":256,"tag":798,"props":2862,"children":2863},{},[2864],{"type":262,"value":807},{"type":256,"tag":798,"props":2866,"children":2867},{},[2868],{"type":262,"value":1276},{"type":256,"tag":798,"props":2870,"children":2871},{},[2872],{"type":262,"value":2873},"How often your ad has become viewable on a Display Network site.",{"type":256,"tag":766,"props":2875,"children":2876},{},[2877,2881,2885,2889],{"type":256,"tag":798,"props":2878,"children":2879},{},[2880],{"type":262,"value":1544},{"type":256,"tag":798,"props":2882,"children":2883},{},[2884],{"type":262,"value":807},{"type":256,"tag":798,"props":2886,"children":2887},{},[2888],{"type":262,"value":1002},{"type":256,"tag":798,"props":2890,"children":2891},{},[2892],{"type":262,"value":1557},{"type":256,"tag":766,"props":2894,"children":2895},{},[2896,2900,2904,2908],{"type":256,"tag":798,"props":2897,"children":2898},{},[2899],{"type":262,"value":1565},{"type":256,"tag":798,"props":2901,"children":2902},{},[2903],{"type":262,"value":807},{"type":256,"tag":798,"props":2905,"children":2906},{},[2907],{"type":262,"value":1002},{"type":256,"tag":798,"props":2909,"children":2910},{},[2911],{"type":262,"value":1578},{"type":256,"tag":766,"props":2913,"children":2914},{},[2915,2919,2923,2927],{"type":256,"tag":798,"props":2916,"children":2917},{},[2918],{"type":262,"value":1586},{"type":256,"tag":798,"props":2920,"children":2921},{},[2922],{"type":262,"value":807},{"type":256,"tag":798,"props":2924,"children":2925},{},[2926],{"type":262,"value":1276},{"type":256,"tag":798,"props":2928,"children":2929},{},[2930],{"type":262,"value":2931},"Times ad appeared in measurable placements.",{"type":256,"tag":766,"props":2933,"children":2934},{},[2935,2939,2943,2947],{"type":256,"tag":798,"props":2936,"children":2937},{},[2938],{"type":262,"value":1607},{"type":256,"tag":798,"props":2940,"children":2941},{},[2942],{"type":262,"value":807},{"type":256,"tag":798,"props":2944,"children":2945},{},[2946],{"type":262,"value":1002},{"type":256,"tag":798,"props":2948,"children":2949},{},[2950],{"type":262,"value":2951},"% of measurable impressions that were viewable.",{"type":256,"tag":766,"props":2953,"children":2954},{},[2955,2959,2963,2967],{"type":256,"tag":798,"props":2956,"children":2957},{},[2958],{"type":262,"value":951},{"type":256,"tag":798,"props":2960,"children":2961},{},[2962],{"type":262,"value":807},{"type":256,"tag":798,"props":2964,"children":2965},{},[2966],{"type":262,"value":812},{"type":256,"tag":798,"props":2968,"children":2969},{},[2970],{"type":262,"value":964},{"type":256,"tag":766,"props":2972,"children":2973},{},[2974,2978,2982,2986],{"type":256,"tag":798,"props":2975,"children":2976},{},[2977],{"type":262,"value":972},{"type":256,"tag":798,"props":2979,"children":2980},{},[2981],{"type":262,"value":807},{"type":256,"tag":798,"props":2983,"children":2984},{},[2985],{"type":262,"value":812},{"type":256,"tag":798,"props":2987,"children":2988},{},[2989],{"type":262,"value":1659},{"type":256,"tag":766,"props":2991,"children":2992},{},[2993,2997,3001,3005],{"type":256,"tag":798,"props":2994,"children":2995},{},[2996],{"type":262,"value":1730},{"type":256,"tag":798,"props":2998,"children":2999},{},[3000],{"type":262,"value":807},{"type":256,"tag":798,"props":3002,"children":3003},{},[3004],{"type":262,"value":812},{"type":256,"tag":798,"props":3006,"children":3007},{},[3008],{"type":262,"value":3009},"Ad's position relative to competitors.",{"type":256,"tag":766,"props":3011,"children":3012},{},[3013,3017,3021,3025],{"type":256,"tag":798,"props":3014,"children":3015},{},[3016],{"type":262,"value":1772},{"type":256,"tag":798,"props":3018,"children":3019},{},[3020],{"type":262,"value":807},{"type":256,"tag":798,"props":3022,"children":3023},{},[3024],{"type":262,"value":1276},{"type":256,"tag":798,"props":3026,"children":3027},{},[3028],{"type":262,"value":1785},{"type":256,"tag":766,"props":3030,"children":3031},{},[3032,3036,3040,3044],{"type":256,"tag":798,"props":3033,"children":3034},{},[3035],{"type":262,"value":993},{"type":256,"tag":798,"props":3037,"children":3038},{},[3039],{"type":262,"value":807},{"type":256,"tag":798,"props":3041,"children":3042},{},[3043],{"type":262,"value":1002},{"type":256,"tag":798,"props":3045,"children":3046},{},[3047],{"type":262,"value":3048},"Total conversion value.",{"type":256,"tag":766,"props":3050,"children":3051},{},[3052,3056,3060,3064],{"type":256,"tag":798,"props":3053,"children":3054},{},[3055],{"type":262,"value":1031},{"type":256,"tag":798,"props":3057,"children":3058},{},[3059],{"type":262,"value":807},{"type":256,"tag":798,"props":3061,"children":3062},{},[3063],{"type":262,"value":1002},{"type":256,"tag":798,"props":3065,"children":3066},{},[3067],{"type":262,"value":3068},"Number of optimized conversions.",{"type":256,"tag":766,"props":3070,"children":3071},{},[3072,3076,3080,3084],{"type":256,"tag":798,"props":3073,"children":3074},{},[3075],{"type":262,"value":1874},{"type":256,"tag":798,"props":3077,"children":3078},{},[3079],{"type":262,"value":807},{"type":256,"tag":798,"props":3081,"children":3082},{},[3083],{"type":262,"value":1002},{"type":256,"tag":798,"props":3085,"children":3086},{},[3087],{"type":262,"value":3088},"Total CPC + CPM cost.",{"type":256,"tag":766,"props":3090,"children":3091},{},[3092,3097,3101,3105],{"type":256,"tag":798,"props":3093,"children":3094},{},[3095],{"type":262,"value":3096},"CrossDeviceConversions",{"type":256,"tag":798,"props":3098,"children":3099},{},[3100],{"type":262,"value":807},{"type":256,"tag":798,"props":3102,"children":3103},{},[3104],{"type":262,"value":812},{"type":256,"tag":798,"props":3106,"children":3107},{},[3108],{"type":256,"tag":548,"props":3109,"children":3110},{},[3111],{"type":262,"value":3112},"No description provided.",{"type":256,"tag":766,"props":3114,"children":3115},{},[3116,3120,3124,3128],{"type":256,"tag":798,"props":3117,"children":3118},{},[3119],{"type":262,"value":1119},{"type":256,"tag":798,"props":3121,"children":3122},{},[3123],{"type":262,"value":807},{"type":256,"tag":798,"props":3125,"children":3126},{},[3127],{"type":262,"value":1128},{"type":256,"tag":798,"props":3129,"children":3130},{},[3131],{"type":262,"value":1949},{"type":256,"tag":766,"props":3133,"children":3134},{},[3135,3139,3143,3147],{"type":256,"tag":798,"props":3136,"children":3137},{},[3138],{"type":262,"value":1162},{"type":256,"tag":798,"props":3140,"children":3141},{},[3142],{"type":262,"value":807},{"type":256,"tag":798,"props":3144,"children":3145},{},[3146],{"type":262,"value":812},{"type":256,"tag":798,"props":3148,"children":3149},{},[3150],{"type":262,"value":3151},"Device where the impression was shown.",{"type":256,"tag":766,"props":3153,"children":3154},{},[3155,3159,3163,3167],{"type":256,"tag":798,"props":3156,"children":3157},{},[3158],{"type":262,"value":1997},{"type":256,"tag":798,"props":3160,"children":3161},{},[3162],{"type":262,"value":807},{"type":256,"tag":798,"props":3164,"children":3165},{},[3166],{"type":262,"value":1276},{"type":256,"tag":798,"props":3168,"children":3169},{},[3170],{"type":262,"value":3171},"Number of times ad appeared.",{"type":256,"tag":766,"props":3173,"children":3174},{},[3175,3179,3183,3187],{"type":256,"tag":798,"props":3176,"children":3177},{},[3178],{"type":262,"value":2039},{"type":256,"tag":798,"props":3180,"children":3181},{},[3182],{"type":262,"value":807},{"type":256,"tag":798,"props":3184,"children":3185},{},[3186],{"type":262,"value":812},{"type":256,"tag":798,"props":3188,"children":3189},{},[3190],{"type":262,"value":3191},"Types of recorded interactions.",{"type":256,"tag":766,"props":3193,"children":3194},{},[3195,3199,3203,3207],{"type":256,"tag":798,"props":3196,"children":3197},{},[3198],{"type":262,"value":2060},{"type":256,"tag":798,"props":3200,"children":3201},{},[3202],{"type":262,"value":807},{"type":256,"tag":798,"props":3204,"children":3205},{},[3206],{"type":262,"value":1276},{"type":256,"tag":798,"props":3208,"children":3209},{},[3210],{"type":262,"value":3211},"Count of main user interactions (e.g. clicks, views).",{"type":256,"tag":766,"props":3213,"children":3214},{},[3215,3220,3224,3228],{"type":256,"tag":798,"props":3216,"children":3217},{},[3218],{"type":262,"value":3219},"ViewThroughConversions",{"type":256,"tag":798,"props":3221,"children":3222},{},[3223],{"type":262,"value":807},{"type":256,"tag":798,"props":3225,"children":3226},{},[3227],{"type":262,"value":1276},{"type":256,"tag":798,"props":3229,"children":3230},{},[3231],{"type":262,"value":3232},"View-through conversions: ad seen but not clicked.",{"type":256,"tag":766,"props":3234,"children":3235},{},[3236,3240,3244,3248],{"type":256,"tag":798,"props":3237,"children":3238},{},[3239],{"type":262,"value":1310},{"type":256,"tag":798,"props":3241,"children":3242},{},[3243],{"type":262,"value":807},{"type":256,"tag":798,"props":3245,"children":3246},{},[3247],{"type":262,"value":812},{"type":256,"tag":798,"props":3249,"children":3250},{},[3251],{"type":262,"value":1323},{"type":256,"tag":753,"props":3253,"children":3255},{"title":3254},"🔎 Click to view the data schema for the gads_labels table",[3256],{"type":256,"tag":758,"props":3257,"children":3258},{},[3259,3281],{"type":256,"tag":762,"props":3260,"children":3261},{},[3262],{"type":256,"tag":766,"props":3263,"children":3264},{},[3265,3269,3273,3277],{"type":256,"tag":770,"props":3266,"children":3267},{},[3268],{"type":262,"value":774},{"type":256,"tag":770,"props":3270,"children":3271},{},[3272],{"type":262,"value":779},{"type":256,"tag":770,"props":3274,"children":3275},{},[3276],{"type":262,"value":784},{"type":256,"tag":770,"props":3278,"children":3279},{},[3280],{"type":262,"value":789},{"type":256,"tag":791,"props":3282,"children":3283},{},[3284,3304,3325,3345,3364],{"type":256,"tag":766,"props":3285,"children":3286},{},[3287,3291,3295,3299],{"type":256,"tag":798,"props":3288,"children":3289},{},[3290],{"type":262,"value":2821},{"type":256,"tag":798,"props":3292,"children":3293},{},[3294],{"type":262,"value":807},{"type":256,"tag":798,"props":3296,"children":3297},{},[3298],{"type":262,"value":812},{"type":256,"tag":798,"props":3300,"children":3301},{},[3302],{"type":262,"value":3303},"Label ID.",{"type":256,"tag":766,"props":3305,"children":3306},{},[3307,3312,3316,3320],{"type":256,"tag":798,"props":3308,"children":3309},{},[3310],{"type":262,"value":3311},"Name",{"type":256,"tag":798,"props":3313,"children":3314},{},[3315],{"type":262,"value":807},{"type":256,"tag":798,"props":3317,"children":3318},{},[3319],{"type":262,"value":812},{"type":256,"tag":798,"props":3321,"children":3322},{},[3323],{"type":262,"value":3324},"Label name.",{"type":256,"tag":766,"props":3326,"children":3327},{},[3328,3333,3337,3341],{"type":256,"tag":798,"props":3329,"children":3330},{},[3331],{"type":262,"value":3332},"CustomerId",{"type":256,"tag":798,"props":3334,"children":3335},{},[3336],{"type":262,"value":807},{"type":256,"tag":798,"props":3338,"children":3339},{},[3340],{"type":262,"value":812},{"type":256,"tag":798,"props":3342,"children":3343},{},[3344],{"type":262,"value":817},{"type":256,"tag":766,"props":3346,"children":3347},{},[3348,3352,3356,3360],{"type":256,"tag":798,"props":3349,"children":3350},{},[3351],{"type":262,"value":846},{"type":256,"tag":798,"props":3353,"children":3354},{},[3355],{"type":262,"value":807},{"type":256,"tag":798,"props":3357,"children":3358},{},[3359],{"type":262,"value":812},{"type":256,"tag":798,"props":3361,"children":3362},{},[3363],{"type":262,"value":859},{"type":256,"tag":766,"props":3365,"children":3366},{},[3367,3371,3375,3379],{"type":256,"tag":798,"props":3368,"children":3369},{},[3370],{"type":262,"value":867},{"type":256,"tag":798,"props":3372,"children":3373},{},[3374],{"type":262,"value":807},{"type":256,"tag":798,"props":3376,"children":3377},{},[3378],{"type":262,"value":812},{"type":256,"tag":798,"props":3380,"children":3381},{},[3382],{"type":262,"value":880},{"type":256,"tag":753,"props":3384,"children":3386},{"title":3385},"🔎 Click to view the data schema for the gads_shopping_stats table",[3387],{"type":256,"tag":758,"props":3388,"children":3389},{},[3390,3412],{"type":256,"tag":762,"props":3391,"children":3392},{},[3393],{"type":256,"tag":766,"props":3394,"children":3395},{},[3396,3400,3404,3408],{"type":256,"tag":770,"props":3397,"children":3398},{},[3399],{"type":262,"value":774},{"type":256,"tag":770,"props":3401,"children":3402},{},[3403],{"type":262,"value":779},{"type":256,"tag":770,"props":3405,"children":3406},{},[3407],{"type":262,"value":784},{"type":256,"tag":770,"props":3409,"children":3410},{},[3411],{"type":262,"value":789},{"type":256,"tag":791,"props":3413,"children":3414},{},[3415,3434,3453,3472,3491,3510,3529,3549,3569,3588,3607,3626,3645,3665,3685,3706,3726,3747,3768,3789,3810,3831,3852,3873,3894,3915,3936,3957,3978,3999,4020,4040,4060,4080,4100,4121,4141,4161,4180,4200,4221,4242,4263,4284,4304,4324,4344,4364,4385,4406,4427,4448,4468],{"type":256,"tag":766,"props":3416,"children":3417},{},[3418,3422,3426,3430],{"type":256,"tag":798,"props":3419,"children":3420},{},[3421],{"type":262,"value":802},{"type":256,"tag":798,"props":3423,"children":3424},{},[3425],{"type":262,"value":807},{"type":256,"tag":798,"props":3427,"children":3428},{},[3429],{"type":262,"value":812},{"type":256,"tag":798,"props":3431,"children":3432},{},[3433],{"type":262,"value":817},{"type":256,"tag":766,"props":3435,"children":3436},{},[3437,3441,3445,3449],{"type":256,"tag":798,"props":3438,"children":3439},{},[3440],{"type":262,"value":825},{"type":256,"tag":798,"props":3442,"children":3443},{},[3444],{"type":262,"value":807},{"type":256,"tag":798,"props":3446,"children":3447},{},[3448],{"type":262,"value":812},{"type":256,"tag":798,"props":3450,"children":3451},{},[3452],{"type":262,"value":838},{"type":256,"tag":766,"props":3454,"children":3455},{},[3456,3460,3464,3468],{"type":256,"tag":798,"props":3457,"children":3458},{},[3459],{"type":262,"value":846},{"type":256,"tag":798,"props":3461,"children":3462},{},[3463],{"type":262,"value":807},{"type":256,"tag":798,"props":3465,"children":3466},{},[3467],{"type":262,"value":812},{"type":256,"tag":798,"props":3469,"children":3470},{},[3471],{"type":262,"value":859},{"type":256,"tag":766,"props":3473,"children":3474},{},[3475,3479,3483,3487],{"type":256,"tag":798,"props":3476,"children":3477},{},[3478],{"type":262,"value":867},{"type":256,"tag":798,"props":3480,"children":3481},{},[3482],{"type":262,"value":807},{"type":256,"tag":798,"props":3484,"children":3485},{},[3486],{"type":262,"value":812},{"type":256,"tag":798,"props":3488,"children":3489},{},[3490],{"type":262,"value":880},{"type":256,"tag":766,"props":3492,"children":3493},{},[3494,3498,3502,3506],{"type":256,"tag":798,"props":3495,"children":3496},{},[3497],{"type":262,"value":2370},{"type":256,"tag":798,"props":3499,"children":3500},{},[3501],{"type":262,"value":807},{"type":256,"tag":798,"props":3503,"children":3504},{},[3505],{"type":262,"value":812},{"type":256,"tag":798,"props":3507,"children":3508},{},[3509],{"type":262,"value":2383},{"type":256,"tag":766,"props":3511,"children":3512},{},[3513,3517,3521,3525],{"type":256,"tag":798,"props":3514,"children":3515},{},[3516],{"type":262,"value":2391},{"type":256,"tag":798,"props":3518,"children":3519},{},[3520],{"type":262,"value":807},{"type":256,"tag":798,"props":3522,"children":3523},{},[3524],{"type":262,"value":812},{"type":256,"tag":798,"props":3526,"children":3527},{},[3528],{"type":262,"value":2404},{"type":256,"tag":766,"props":3530,"children":3531},{},[3532,3537,3541,3545],{"type":256,"tag":798,"props":3533,"children":3534},{},[3535],{"type":262,"value":3536},"AdNetworkType",{"type":256,"tag":798,"props":3538,"children":3539},{},[3540],{"type":262,"value":807},{"type":256,"tag":798,"props":3542,"children":3543},{},[3544],{"type":262,"value":812},{"type":256,"tag":798,"props":3546,"children":3547},{},[3548],{"type":262,"value":964},{"type":256,"tag":766,"props":3550,"children":3551},{},[3552,3556,3560,3564],{"type":256,"tag":798,"props":3553,"children":3554},{},[3555],{"type":262,"value":1751},{"type":256,"tag":798,"props":3557,"children":3558},{},[3559],{"type":262,"value":807},{"type":256,"tag":798,"props":3561,"children":3562},{},[3563],{"type":262,"value":812},{"type":256,"tag":798,"props":3565,"children":3566},{},[3567],{"type":262,"value":3568},"Indicates the click type for metrics; totals may be double-counted.",{"type":256,"tag":766,"props":3570,"children":3571},{},[3572,3576,3580,3584],{"type":256,"tag":798,"props":3573,"children":3574},{},[3575],{"type":262,"value":888},{"type":256,"tag":798,"props":3577,"children":3578},{},[3579],{"type":262,"value":807},{"type":256,"tag":798,"props":3581,"children":3582},{},[3583],{"type":262,"value":812},{"type":256,"tag":798,"props":3585,"children":3586},{},[3587],{"type":262,"value":901},{"type":256,"tag":766,"props":3589,"children":3590},{},[3591,3595,3599,3603],{"type":256,"tag":798,"props":3592,"children":3593},{},[3594],{"type":262,"value":909},{"type":256,"tag":798,"props":3596,"children":3597},{},[3598],{"type":262,"value":807},{"type":256,"tag":798,"props":3600,"children":3601},{},[3602],{"type":262,"value":812},{"type":256,"tag":798,"props":3604,"children":3605},{},[3606],{"type":262,"value":922},{"type":256,"tag":766,"props":3608,"children":3609},{},[3610,3614,3618,3622],{"type":256,"tag":798,"props":3611,"children":3612},{},[3613],{"type":262,"value":930},{"type":256,"tag":798,"props":3615,"children":3616},{},[3617],{"type":262,"value":807},{"type":256,"tag":798,"props":3619,"children":3620},{},[3621],{"type":262,"value":812},{"type":256,"tag":798,"props":3623,"children":3624},{},[3625],{"type":262,"value":943},{"type":256,"tag":766,"props":3627,"children":3628},{},[3629,3633,3637,3641],{"type":256,"tag":798,"props":3630,"children":3631},{},[3632],{"type":262,"value":1119},{"type":256,"tag":798,"props":3634,"children":3635},{},[3636],{"type":262,"value":807},{"type":256,"tag":798,"props":3638,"children":3639},{},[3640],{"type":262,"value":1128},{"type":256,"tag":798,"props":3642,"children":3643},{},[3644],{"type":262,"value":1949},{"type":256,"tag":766,"props":3646,"children":3647},{},[3648,3652,3656,3660],{"type":256,"tag":798,"props":3649,"children":3650},{},[3651],{"type":262,"value":1141},{"type":256,"tag":798,"props":3653,"children":3654},{},[3655],{"type":262,"value":807},{"type":256,"tag":798,"props":3657,"children":3658},{},[3659],{"type":262,"value":812},{"type":256,"tag":798,"props":3661,"children":3662},{},[3663],{"type":262,"value":3664},"Day of the week, e.g., MONDAY.",{"type":256,"tag":766,"props":3666,"children":3667},{},[3668,3672,3676,3680],{"type":256,"tag":798,"props":3669,"children":3670},{},[3671],{"type":262,"value":1162},{"type":256,"tag":798,"props":3673,"children":3674},{},[3675],{"type":262,"value":807},{"type":256,"tag":798,"props":3677,"children":3678},{},[3679],{"type":262,"value":812},{"type":256,"tag":798,"props":3681,"children":3682},{},[3683],{"type":262,"value":3684},"Device to which metrics apply.",{"type":256,"tag":766,"props":3686,"children":3687},{},[3688,3693,3697,3701],{"type":256,"tag":798,"props":3689,"children":3690},{},[3691],{"type":262,"value":3692},"ExternalConversionSource",{"type":256,"tag":798,"props":3694,"children":3695},{},[3696],{"type":262,"value":807},{"type":256,"tag":798,"props":3698,"children":3699},{},[3700],{"type":262,"value":812},{"type":256,"tag":798,"props":3702,"children":3703},{},[3704],{"type":262,"value":3705},"External conversion source.",{"type":256,"tag":766,"props":3707,"children":3708},{},[3709,3713,3717,3721],{"type":256,"tag":798,"props":3710,"children":3711},{},[3712],{"type":262,"value":1183},{"type":256,"tag":798,"props":3714,"children":3715},{},[3716],{"type":262,"value":807},{"type":256,"tag":798,"props":3718,"children":3719},{},[3720],{"type":262,"value":812},{"type":256,"tag":798,"props":3722,"children":3723},{},[3724],{"type":262,"value":3725},"Month start date in yyyy-MM-dd format.",{"type":256,"tag":766,"props":3727,"children":3728},{},[3729,3734,3738,3742],{"type":256,"tag":798,"props":3730,"children":3731},{},[3732],{"type":262,"value":3733},"ProductAggregatorId",{"type":256,"tag":798,"props":3735,"children":3736},{},[3737],{"type":262,"value":807},{"type":256,"tag":798,"props":3739,"children":3740},{},[3741],{"type":262,"value":812},{"type":256,"tag":798,"props":3743,"children":3744},{},[3745],{"type":262,"value":3746},"Aggregator ID of the product.",{"type":256,"tag":766,"props":3748,"children":3749},{},[3750,3755,3759,3763],{"type":256,"tag":798,"props":3751,"children":3752},{},[3753],{"type":262,"value":3754},"ProductBiddingCategoryLevel1–5",{"type":256,"tag":798,"props":3756,"children":3757},{},[3758],{"type":262,"value":807},{"type":256,"tag":798,"props":3760,"children":3761},{},[3762],{"type":262,"value":812},{"type":256,"tag":798,"props":3764,"children":3765},{},[3766],{"type":262,"value":3767},"Bidding category levels 1–5 of the product.",{"type":256,"tag":766,"props":3769,"children":3770},{},[3771,3776,3780,3784],{"type":256,"tag":798,"props":3772,"children":3773},{},[3774],{"type":262,"value":3775},"ProductBrand",{"type":256,"tag":798,"props":3777,"children":3778},{},[3779],{"type":262,"value":807},{"type":256,"tag":798,"props":3781,"children":3782},{},[3783],{"type":262,"value":812},{"type":256,"tag":798,"props":3785,"children":3786},{},[3787],{"type":262,"value":3788},"Brand of the product.",{"type":256,"tag":766,"props":3790,"children":3791},{},[3792,3797,3801,3805],{"type":256,"tag":798,"props":3793,"children":3794},{},[3795],{"type":262,"value":3796},"ProductChannel",{"type":256,"tag":798,"props":3798,"children":3799},{},[3800],{"type":262,"value":807},{"type":256,"tag":798,"props":3802,"children":3803},{},[3804],{"type":262,"value":812},{"type":256,"tag":798,"props":3806,"children":3807},{},[3808],{"type":262,"value":3809},"Channel of the product.",{"type":256,"tag":766,"props":3811,"children":3812},{},[3813,3818,3822,3826],{"type":256,"tag":798,"props":3814,"children":3815},{},[3816],{"type":262,"value":3817},"ProductChannelExclusivity",{"type":256,"tag":798,"props":3819,"children":3820},{},[3821],{"type":262,"value":807},{"type":256,"tag":798,"props":3823,"children":3824},{},[3825],{"type":262,"value":812},{"type":256,"tag":798,"props":3827,"children":3828},{},[3829],{"type":262,"value":3830},"Channel exclusivity of the product.",{"type":256,"tag":766,"props":3832,"children":3833},{},[3834,3839,3843,3847],{"type":256,"tag":798,"props":3835,"children":3836},{},[3837],{"type":262,"value":3838},"ProductCondition",{"type":256,"tag":798,"props":3840,"children":3841},{},[3842],{"type":262,"value":807},{"type":256,"tag":798,"props":3844,"children":3845},{},[3846],{"type":262,"value":812},{"type":256,"tag":798,"props":3848,"children":3849},{},[3850],{"type":262,"value":3851},"Condition of the product.",{"type":256,"tag":766,"props":3853,"children":3854},{},[3855,3860,3864,3868],{"type":256,"tag":798,"props":3856,"children":3857},{},[3858],{"type":262,"value":3859},"ProductCountry",{"type":256,"tag":798,"props":3861,"children":3862},{},[3863],{"type":262,"value":807},{"type":256,"tag":798,"props":3865,"children":3866},{},[3867],{"type":262,"value":812},{"type":256,"tag":798,"props":3869,"children":3870},{},[3871],{"type":262,"value":3872},"Country of sale.",{"type":256,"tag":766,"props":3874,"children":3875},{},[3876,3881,3885,3889],{"type":256,"tag":798,"props":3877,"children":3878},{},[3879],{"type":262,"value":3880},"ProductCustomAttribute0–4",{"type":256,"tag":798,"props":3882,"children":3883},{},[3884],{"type":262,"value":807},{"type":256,"tag":798,"props":3886,"children":3887},{},[3888],{"type":262,"value":812},{"type":256,"tag":798,"props":3890,"children":3891},{},[3892],{"type":262,"value":3893},"Custom attributes 0–4 of the product.",{"type":256,"tag":766,"props":3895,"children":3896},{},[3897,3902,3906,3910],{"type":256,"tag":798,"props":3898,"children":3899},{},[3900],{"type":262,"value":3901},"ProductItemId",{"type":256,"tag":798,"props":3903,"children":3904},{},[3905],{"type":262,"value":807},{"type":256,"tag":798,"props":3907,"children":3908},{},[3909],{"type":262,"value":812},{"type":256,"tag":798,"props":3911,"children":3912},{},[3913],{"type":262,"value":3914},"Item ID of the product.",{"type":256,"tag":766,"props":3916,"children":3917},{},[3918,3923,3927,3931],{"type":256,"tag":798,"props":3919,"children":3920},{},[3921],{"type":262,"value":3922},"ProductLanguage",{"type":256,"tag":798,"props":3924,"children":3925},{},[3926],{"type":262,"value":807},{"type":256,"tag":798,"props":3928,"children":3929},{},[3930],{"type":262,"value":812},{"type":256,"tag":798,"props":3932,"children":3933},{},[3934],{"type":262,"value":3935},"Language of the product.",{"type":256,"tag":766,"props":3937,"children":3938},{},[3939,3944,3948,3952],{"type":256,"tag":798,"props":3940,"children":3941},{},[3942],{"type":262,"value":3943},"ProductMerchantId",{"type":256,"tag":798,"props":3945,"children":3946},{},[3947],{"type":262,"value":807},{"type":256,"tag":798,"props":3949,"children":3950},{},[3951],{"type":262,"value":812},{"type":256,"tag":798,"props":3953,"children":3954},{},[3955],{"type":262,"value":3956},"Merchant ID of the product.",{"type":256,"tag":766,"props":3958,"children":3959},{},[3960,3965,3969,3973],{"type":256,"tag":798,"props":3961,"children":3962},{},[3963],{"type":262,"value":3964},"ProductStoreId",{"type":256,"tag":798,"props":3966,"children":3967},{},[3968],{"type":262,"value":807},{"type":256,"tag":798,"props":3970,"children":3971},{},[3972],{"type":262,"value":812},{"type":256,"tag":798,"props":3974,"children":3975},{},[3976],{"type":262,"value":3977},"Store ID of the product.",{"type":256,"tag":766,"props":3979,"children":3980},{},[3981,3986,3990,3994],{"type":256,"tag":798,"props":3982,"children":3983},{},[3984],{"type":262,"value":3985},"ProductTitle",{"type":256,"tag":798,"props":3987,"children":3988},{},[3989],{"type":262,"value":807},{"type":256,"tag":798,"props":3991,"children":3992},{},[3993],{"type":262,"value":812},{"type":256,"tag":798,"props":3995,"children":3996},{},[3997],{"type":262,"value":3998},"Title of the product.",{"type":256,"tag":766,"props":4000,"children":4001},{},[4002,4007,4011,4015],{"type":256,"tag":798,"props":4003,"children":4004},{},[4005],{"type":262,"value":4006},"ProductTypeL1–L5",{"type":256,"tag":798,"props":4008,"children":4009},{},[4010],{"type":262,"value":807},{"type":256,"tag":798,"props":4012,"children":4013},{},[4014],{"type":262,"value":812},{"type":256,"tag":798,"props":4016,"children":4017},{},[4018],{"type":262,"value":4019},"Product type levels 1–5.",{"type":256,"tag":766,"props":4021,"children":4022},{},[4023,4027,4031,4035],{"type":256,"tag":798,"props":4024,"children":4025},{},[4026],{"type":262,"value":1225},{"type":256,"tag":798,"props":4028,"children":4029},{},[4030],{"type":262,"value":807},{"type":256,"tag":798,"props":4032,"children":4033},{},[4034],{"type":262,"value":1128},{"type":256,"tag":798,"props":4036,"children":4037},{},[4038],{"type":262,"value":4039},"Start of quarter (yyyy-MM-dd).",{"type":256,"tag":766,"props":4041,"children":4042},{},[4043,4047,4051,4055],{"type":256,"tag":798,"props":4044,"children":4045},{},[4046],{"type":262,"value":1246},{"type":256,"tag":798,"props":4048,"children":4049},{},[4050],{"type":262,"value":807},{"type":256,"tag":798,"props":4052,"children":4053},{},[4054],{"type":262,"value":1128},{"type":256,"tag":798,"props":4056,"children":4057},{},[4058],{"type":262,"value":4059},"Week start (Monday, yyyy-MM-dd).",{"type":256,"tag":766,"props":4061,"children":4062},{},[4063,4067,4071,4075],{"type":256,"tag":798,"props":4064,"children":4065},{},[4066],{"type":262,"value":1267},{"type":256,"tag":798,"props":4068,"children":4069},{},[4070],{"type":262,"value":807},{"type":256,"tag":798,"props":4072,"children":4073},{},[4074],{"type":262,"value":812},{"type":256,"tag":798,"props":4076,"children":4077},{},[4078],{"type":262,"value":4079},"Year (yyyy).",{"type":256,"tag":766,"props":4081,"children":4082},{},[4083,4087,4091,4095],{"type":256,"tag":798,"props":4084,"children":4085},{},[4086],{"type":262,"value":1064},{"type":256,"tag":798,"props":4088,"children":4089},{},[4090],{"type":262,"value":807},{"type":256,"tag":798,"props":4092,"children":4093},{},[4094],{"type":262,"value":1002},{"type":256,"tag":798,"props":4096,"children":4097},{},[4098],{"type":262,"value":4099},"Total conversions including those not used in optimization.",{"type":256,"tag":766,"props":4101,"children":4102},{},[4103,4108,4112,4116],{"type":256,"tag":798,"props":4104,"children":4105},{},[4106],{"type":262,"value":4107},"AllConversionsFromInteractionsRate",{"type":256,"tag":798,"props":4109,"children":4110},{},[4111],{"type":262,"value":807},{"type":256,"tag":798,"props":4113,"children":4114},{},[4115],{"type":262,"value":1002},{"type":256,"tag":798,"props":4117,"children":4118},{},[4119],{"type":262,"value":4120},"All conversions from interactions / total interactions.",{"type":256,"tag":766,"props":4122,"children":4123},{},[4124,4128,4132,4136],{"type":256,"tag":798,"props":4125,"children":4126},{},[4127],{"type":262,"value":1098},{"type":256,"tag":798,"props":4129,"children":4130},{},[4131],{"type":262,"value":807},{"type":256,"tag":798,"props":4133,"children":4134},{},[4135],{"type":262,"value":1002},{"type":256,"tag":798,"props":4137,"children":4138},{},[4139],{"type":262,"value":4140},"Value of all conversions.",{"type":256,"tag":766,"props":4142,"children":4143},{},[4144,4148,4152,4156],{"type":256,"tag":798,"props":4145,"children":4146},{},[4147],{"type":262,"value":1688},{"type":256,"tag":798,"props":4149,"children":4150},{},[4151],{"type":262,"value":807},{"type":256,"tag":798,"props":4153,"children":4154},{},[4155],{"type":262,"value":1002},{"type":256,"tag":798,"props":4157,"children":4158},{},[4159],{"type":262,"value":4160},"Avg. CPC (total cost / total clicks).",{"type":256,"tag":766,"props":4162,"children":4163},{},[4164,4168,4172,4176],{"type":256,"tag":798,"props":4165,"children":4166},{},[4167],{"type":262,"value":1772},{"type":256,"tag":798,"props":4169,"children":4170},{},[4171],{"type":262,"value":807},{"type":256,"tag":798,"props":4173,"children":4174},{},[4175],{"type":262,"value":1276},{"type":256,"tag":798,"props":4177,"children":4178},{},[4179],{"type":262,"value":1785},{"type":256,"tag":766,"props":4181,"children":4182},{},[4183,4187,4191,4195],{"type":256,"tag":798,"props":4184,"children":4185},{},[4186],{"type":262,"value":1031},{"type":256,"tag":798,"props":4188,"children":4189},{},[4190],{"type":262,"value":807},{"type":256,"tag":798,"props":4192,"children":4193},{},[4194],{"type":262,"value":1002},{"type":256,"tag":798,"props":4196,"children":4197},{},[4198],{"type":262,"value":4199},"Optimized conversions only.",{"type":256,"tag":766,"props":4201,"children":4202},{},[4203,4208,4212,4216],{"type":256,"tag":798,"props":4204,"children":4205},{},[4206],{"type":262,"value":4207},"ConversionsFromInteractionsRate",{"type":256,"tag":798,"props":4209,"children":4210},{},[4211],{"type":262,"value":807},{"type":256,"tag":798,"props":4213,"children":4214},{},[4215],{"type":262,"value":1002},{"type":256,"tag":798,"props":4217,"children":4218},{},[4219],{"type":262,"value":4220},"Optimized conversions / ad interactions.",{"type":256,"tag":766,"props":4222,"children":4223},{},[4224,4229,4233,4237],{"type":256,"tag":798,"props":4225,"children":4226},{},[4227],{"type":262,"value":4228},"ConversionsValue",{"type":256,"tag":798,"props":4230,"children":4231},{},[4232],{"type":262,"value":807},{"type":256,"tag":798,"props":4234,"children":4235},{},[4236],{"type":262,"value":1002},{"type":256,"tag":798,"props":4238,"children":4239},{},[4240],{"type":262,"value":4241},"Value of optimized conversions.",{"type":256,"tag":766,"props":4243,"children":4244},{},[4245,4250,4254,4258],{"type":256,"tag":798,"props":4246,"children":4247},{},[4248],{"type":262,"value":4249},"CostMicros",{"type":256,"tag":798,"props":4251,"children":4252},{},[4253],{"type":262,"value":807},{"type":256,"tag":798,"props":4255,"children":4256},{},[4257],{"type":262,"value":1276},{"type":256,"tag":798,"props":4259,"children":4260},{},[4261],{"type":262,"value":4262},"Total cost in micros.",{"type":256,"tag":766,"props":4264,"children":4265},{},[4266,4271,4275,4279],{"type":256,"tag":798,"props":4267,"children":4268},{},[4269],{"type":262,"value":4270},"CostPerAllConversions",{"type":256,"tag":798,"props":4272,"children":4273},{},[4274],{"type":262,"value":807},{"type":256,"tag":798,"props":4276,"children":4277},{},[4278],{"type":262,"value":1002},{"type":256,"tag":798,"props":4280,"children":4281},{},[4282],{"type":262,"value":4283},"Cost / all conversions.",{"type":256,"tag":766,"props":4285,"children":4286},{},[4287,4291,4295,4299],{"type":256,"tag":798,"props":4288,"children":4289},{},[4290],{"type":262,"value":1895},{"type":256,"tag":798,"props":4292,"children":4293},{},[4294],{"type":262,"value":807},{"type":256,"tag":798,"props":4296,"children":4297},{},[4298],{"type":262,"value":1002},{"type":256,"tag":798,"props":4300,"children":4301},{},[4302],{"type":262,"value":4303},"Cost / optimized conversions.",{"type":256,"tag":766,"props":4305,"children":4306},{},[4307,4311,4315,4319],{"type":256,"tag":798,"props":4308,"children":4309},{},[4310],{"type":262,"value":3096},{"type":256,"tag":798,"props":4312,"children":4313},{},[4314],{"type":262,"value":807},{"type":256,"tag":798,"props":4316,"children":4317},{},[4318],{"type":262,"value":1002},{"type":256,"tag":798,"props":4320,"children":4321},{},[4322],{"type":262,"value":4323},"Conversions across devices.",{"type":256,"tag":766,"props":4325,"children":4326},{},[4327,4331,4335,4339],{"type":256,"tag":798,"props":4328,"children":4329},{},[4330],{"type":262,"value":1916},{"type":256,"tag":798,"props":4332,"children":4333},{},[4334],{"type":262,"value":807},{"type":256,"tag":798,"props":4336,"children":4337},{},[4338],{"type":262,"value":1002},{"type":256,"tag":798,"props":4340,"children":4341},{},[4342],{"type":262,"value":4343},"Click-through rate: Clicks / Impressions.",{"type":256,"tag":766,"props":4345,"children":4346},{},[4347,4351,4355,4359],{"type":256,"tag":798,"props":4348,"children":4349},{},[4350],{"type":262,"value":1997},{"type":256,"tag":798,"props":4352,"children":4353},{},[4354],{"type":262,"value":807},{"type":256,"tag":798,"props":4356,"children":4357},{},[4358],{"type":262,"value":1276},{"type":256,"tag":798,"props":4360,"children":4361},{},[4362],{"type":262,"value":4363},"Number of ad impressions.",{"type":256,"tag":766,"props":4365,"children":4366},{},[4367,4372,4376,4380],{"type":256,"tag":798,"props":4368,"children":4369},{},[4370],{"type":262,"value":4371},"SearchAbsoluteTopImpressionShare",{"type":256,"tag":798,"props":4373,"children":4374},{},[4375],{"type":262,"value":807},{"type":256,"tag":798,"props":4377,"children":4378},{},[4379],{"type":262,"value":1002},{"type":256,"tag":798,"props":4381,"children":4382},{},[4383],{"type":262,"value":4384},"% of impressions in the top Shopping position.",{"type":256,"tag":766,"props":4386,"children":4387},{},[4388,4393,4397,4401],{"type":256,"tag":798,"props":4389,"children":4390},{},[4391],{"type":262,"value":4392},"SearchClickShare",{"type":256,"tag":798,"props":4394,"children":4395},{},[4396],{"type":262,"value":807},{"type":256,"tag":798,"props":4398,"children":4399},{},[4400],{"type":262,"value":1002},{"type":256,"tag":798,"props":4402,"children":4403},{},[4404],{"type":262,"value":4405},"Received clicks / eligible clicks.",{"type":256,"tag":766,"props":4407,"children":4408},{},[4409,4414,4418,4422],{"type":256,"tag":798,"props":4410,"children":4411},{},[4412],{"type":262,"value":4413},"SearchImpressionShare",{"type":256,"tag":798,"props":4415,"children":4416},{},[4417],{"type":262,"value":807},{"type":256,"tag":798,"props":4419,"children":4420},{},[4421],{"type":262,"value":1002},{"type":256,"tag":798,"props":4423,"children":4424},{},[4425],{"type":262,"value":4426},"Received impressions / eligible impressions.",{"type":256,"tag":766,"props":4428,"children":4429},{},[4430,4435,4439,4443],{"type":256,"tag":798,"props":4431,"children":4432},{},[4433],{"type":262,"value":4434},"ValuePerAllConversions",{"type":256,"tag":798,"props":4436,"children":4437},{},[4438],{"type":262,"value":807},{"type":256,"tag":798,"props":4440,"children":4441},{},[4442],{"type":262,"value":1002},{"type":256,"tag":798,"props":4444,"children":4445},{},[4446],{"type":262,"value":4447},"Value of all conversions / number of all conversions.",{"type":256,"tag":766,"props":4449,"children":4450},{},[4451,4455,4459,4463],{"type":256,"tag":798,"props":4452,"children":4453},{},[4454],{"type":262,"value":2162},{"type":256,"tag":798,"props":4456,"children":4457},{},[4458],{"type":262,"value":807},{"type":256,"tag":798,"props":4460,"children":4461},{},[4462],{"type":262,"value":1002},{"type":256,"tag":798,"props":4464,"children":4465},{},[4466],{"type":262,"value":4467},"Value of optimized conversions / number of optimized conversions.",{"type":256,"tag":766,"props":4469,"children":4470},{},[4471,4475,4479,4483],{"type":256,"tag":798,"props":4472,"children":4473},{},[4474],{"type":262,"value":1310},{"type":256,"tag":798,"props":4476,"children":4477},{},[4478],{"type":262,"value":807},{"type":256,"tag":798,"props":4480,"children":4481},{},[4482],{"type":262,"value":812},{"type":256,"tag":798,"props":4484,"children":4485},{},[4486],{"type":262,"value":4487},"Currency.",{"type":256,"tag":268,"props":4489,"children":4490},{},[],{"title":19,"searchDepth":4492,"depth":4492,"links":4493},2,[4494,4495,4501],{"id":274,"depth":4492,"text":277},{"id":304,"depth":4492,"text":307,"children":4496},[4497,4499,4500],{"id":339,"depth":4498,"text":342},3,{"id":464,"depth":4498,"text":467},{"id":635,"depth":4498,"text":638},{"id":740,"depth":4492,"text":743},1787319090692]